Mercedes User

In collaboration with the Student Academic Services leadership team, develop and implement a comprehensive communication strategy to support student engagement and academic success.
Create and manage digital and print materials, including newsletters, social media content, email campaigns, video, and website updates.
Deliver information about transitioning to the UW, connection to campus services

Management of financial yearly budget for advertising on PCE certificate and non-credit programs, specializations, and courses
Creation of a priority system for certificates and specializations based on historical data of courses to plan our budgets for each quarter
Work closely monitoring enrollments for PCE certificates and specializations to make adjustments on budgets with Chair 10 and Google

I do freelance work for clients involving graphic design, website design and social media.
I have done and currently do work for clients such as...
-Blackbird Cider Works
-Writers & Books
-George Eastman House
-13Thirthy Cancer Connect
-Fairport Baptist Homes
-Eyeon

www.designbymercedes.com

● Creation and planning of professional development courses ranging from website training, marketing, creation of marketing plans, and social media
● Creation and implementation of marketing strategies for the RCSD for overarching initiatives
● Creates charts, diagrams, graphs, posters and other graphic illustrations for instructional and/or informational purposes
● Prepare

● Creation of marketing strategy and tactics for large overarching campaigns within the District
● Creation of professional development and trainings for all District staff for social media
● Oversees all creative direction for larger campaigns; including graphics, messaging, content calendar, analytics
● Provide trainings on professional communications for District employees
● Support and providi

- Writing blog posts, press releases, and other materials as needed
- Photographing events, meetings, and as needed
- Assisting with video production of meetings
- Ordering and purchasing for materials needed for communications
- Media buying

Contracted by 13Thirty to manage and create content for all social media outlets.

Management of social media outlets including; LinkedIn, Facebook, Google+, Instagram, Twitter, etc.

Help managing and editing website, updating information and creating new content for blogging

Work on expanding the reach of 13Thirty socially to increase awarness

- Creation of sales sheets, flyers, tradeshow displays, and other marketing materials.
- Creation of technical documents of machines
- Documentation of machining and assembly process
- Coordination and organization of ad materials and write up as needed

Managing all social media outlets including creating and scheduling posts and campaigns, managing paid campaigns, tracking analytic data, preparing and monitoring blog posts, and creating posting schedules

Tracking and maintenance on the website, including back-end and content edits, tracking analytics and analyzing information

Management and involvement of events including email blasts, registr

Maintenance and management of social media outlets for franchisees nation wide, including analyzing data, postings content, and running campaigns

Management of website including analysis, back end updates, and SEO

Creation of ads for newspapers, digital banners, social media, and fliers

Content creation for blog including making crafts, answering replies, and coming up with new content

Management of ordering, stocking, and zoning

Overseeing other workers on daily activities

Visual presentations within the store of new products and promotions

Assisting with events including speaking with customers about events, selling books, and assisting authors with signings

Editing photos for weddings, engagement sessions, and family portraits

Creation of wedding albums or other materials needed by studio

Time management per editing on weddings

Creation of ads for internal and external use

Taking on projects as needed, such as the film calendar creation and production, posters for events, and other needed materials

Filling, scheduling appointments, small amounts of design work, and giving tours of the school to potential students.

I worked as a seasonal employee and then changed to a part time when I moved to New York

I worked there before I moved to New York

Jul 2021

Within this course we are creating a marketing plan for a client that will be used in their business.

Minors in Art History & Print Media
Concentration in Graphic Design
Certification in Management Development

Jun 2010