Open to opportunities

Mohamed Cherif

@mcherif

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Principal Engineer with expertise in AI-powered intelligent systems.

Tunisia

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What I'm looking for

I am looking for opportunities that allow me to innovate in AI and video technologies while fostering collaboration and growth.

I am a Principal Engineer with over 20 years of experience in building real-time video and media processing systems. My focus has shifted towards AI-powered intelligent systems, where I leverage my expertise in GPU-accelerated pipelines and modern computer vision technologies. Throughout my career, I have demonstrated proven leadership at renowned companies such as AMD, Skype, and Prime Video, where I have been passionate about shaping the future of intelligent image, audio, video, and vision platforms.

At AMD, I led the SmartAccess Video productization, optimizing distributed GPU transcoding pipelines by over 60%. My work has also included exploring AI applications in Deep Contextual Video Compression and Neural Supersampling. As a Principal Software Developer at Inner Loop Consulting, I have delivered consulting services on real-time and AR/VR video platforms, integrating advanced video streaming stacks and developing deep learning-based video moderation engines.

My technical skills encompass a wide range of areas, including real-time video pipelines, computer vision, and graphics APIs. I am proficient in programming languages such as C++ and Python, and I have worked extensively with tools like OBS, Adobe, and OpenCV. I am fluent in English, French, and Arabic, and I hold a Master of Applied Sciences in Electrical Engineering from the University of British Columbia.

Experience

Work history, roles, and key accomplishments

Current

Principal Software Developer

Current

Inner Loop Consulting

Jul 2012 - Present (13 years 10 months)

Delivered consulting on real-time and AR/VR video platforms. This included integrating AR/VR video streaming stack, developing a video moderation engine with deep learning, and implementing image/video filtering for Xbox and DirectX stack.

Deep Learning Image Video Filtering DirectX

Principal Member of Technical Staff

AMD (Advanced Micro Devices)

Feb 2022 - Jan 2025 (2 years 11 months)

Led SmartAccess Video productization, optimizing distributed GPU transcoding pipelines (+60% speed). Explored AI applications in Deep Contextual Video Compression, Neural Supersampling, and Real-time Path Tracing.

GPU Transcoding AI Deep Contextual Video Compression Neural Supersampling Real Time Path Tracing

Technical Business Manager

TeamViewer

May 2019 - May 2020 (1 year)

Led developer relations and technical integrations across MDM, IoT, and enterprise SDKs. Drove a 25% increase in partner integrations.

Developer Relations MDM IoT

Senior Technical Program Manager

Amazon Prime Video

Jul 2016 - Mar 2018 (1 year 8 months)

Delivered integration of Amazon Video Player to Living Room platforms. Supported international launch across 200+ countries. Led enhancements to video ad-insertion and DASH HEVC playback logic.

Video Player Integrations Video Player Integration International Launch Playback Logic

Senior Program Manager – Video DSP

Skype / Microsoft

Nov 2013 - Oct 2015 (1 year 11 months)

Owned end-to-end delivery of video enhancements in Skype media stack. Led inter-team collaborations with IHVs and OEMs.

Program Management IHV Collaboration

Senior Member of Technical Staff

AMD

Apr 2008 - Jun 2012 (4 years 2 months)

Led a team of 8–12 engineers building a GPU-based multimedia codec stack. This included silicon validation, ISV engagement, and pre/post processing R&D.

GPU Based Multimedia Codec Silicon Validation

Member of Technical Staff

AMD

Nov 2003 - Mar 2008 (4 years 4 months)

Developed firmware for H264, MPEG2, and VC1 codecs. Implemented smart error concealment and rate control for multiple ASICs.

Firmware Development H264 Mpeg2 Error Concealment Rate Control ASICs ASIC

Senior Multimedia DSP Engineer

Reality Commerce Corp

Aug 2002 - Nov 2003 (1 year 3 months)

Developed MPEG4, H263, JPEG codec and synchronization algorithms. Focused on implementation for desktop and DSPs.

Codecs Synchronization DSPs

Codec Developer

UBVideo Inc

Mar 2000 - Aug 2002 (2 years 5 months)

Developed audio/video codecs and custom networking stack. Focused on core development for multimedia applications.

Audio Video Codecs Codecs Custom Networking Stack

Education

Degrees, certifications, and relevant coursework

University of British Columbia

Master of Applied Sciences, Electrical Engineering

Completed advanced studies in electrical engineering, focusing on applied sciences. Gained expertise in complex systems and research methodologies relevant to the field.

Polytechnic School

Bachelor’s, Electrical Engineering, Major in Signals and Systems

Undertook foundational studies in electrical engineering with a specialization in signals and systems. Developed a strong understanding of core engineering principles and their applications.