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@marcresnick
Senior program leader transforming digital experiences for high ROI.
I am a senior program leader who excels at turning complex, high-visibility work into impactful digital experiences and products that deliver real ROI. With a proven track record of leading cross-functional teams of over 20 members, I have successfully managed tight timelines, global launches, and large-scale digital transformations that have reached millions of users. My journey began in technical operations, where I deployed technology for high-profile retail locations, and I have since evolved into a leader trusted to manage annual budgets exceeding $15 million.
At General Motors, I transformed a $15 million annual vendor spend into an internal 3D visualization platform, cutting costs by 35% and eliminating vendor expenses within five years. My leadership has driven record engagement, including a 242% boost in leads for flagship vehicle digital experiences. I pride myself on cultivating a trusted and inclusive team culture, enabling team members to grow into their next roles while delivering high-quality outcomes. I am eager to bring my proven approach to new industries and larger platforms, driving measurable value and fostering high-performing teams.
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Work history, roles, and key accomplishments
General Motors
Mar 2023 - Present (2 years 8 months)
Transformed a $15M+ annual vendor spend into an internal 3D visualization platform, cutting near-term costs by 35% and aiming for full elimination within five years. Owned end-to-end delivery of multiple flagship vehicle 3D digital experiences, including Corvette, managing SOWs, product and marketing decisions, and visual quality standards across 5+ teams.
General Motors
Apr 2022 - Present (3 years 7 months)
Led Front End, Infrastructure, and API teams to deliver key features for high-traffic Native and WeChat apps used by millions worldwide. Designed and implemented a new Deployment Management Process that streamlined multi-team releases, achieving zero launch delays and becoming the standard for all future rollouts.
Apple
Sep 2018 - Present (7 years 2 months)
Spearheaded a multi-year tool change initiative with a $1–5M budget, transforming helpdesk operations through proactive, self-service systems that reduced contacts by 90% and saved millions annually. Coordinated digital transformation rollouts of new internal tools to 120,000 advisors across EU and Asia with minimal disruption, achieving over 95% adoption in 12 months.
Apple
Sep 2015 - Present (10 years 2 months)
Directed a technology team supporting 20+ flagship store openings nationwide, deploying millions in tech and maintaining operations at 99% uptime. Architected and deployed interactive technology that contributed to a 25% increase in customer engagement in retail stores year-over-year.
Degrees, certifications, and relevant coursework
Bachelor of Science, Unspecified
Graduated from Binghamton University in 2006. The specific field of study and detailed academic achievements are not provided in the given text.
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