At Cochez y Cía. S.A., I lead the end-to-end redesign of the e-commerce experience, from home page and product pages through checkout. I improved mobile interaction metrics by 20–30% and created and evolved a centralized design system in Figma.
Previously, I designed financial products at Blue Alba, an e-learning platform at Lapzo, and logistics and e-commerce experiences at Skydrop. My work has included user research, usability testing, high-fidelity prototyping, and simplifying user flows; at Lapzo, redesigned course tasks took 15–20% less time to complete.
