Open to opportunities

Malus Malus

@malusmalus

Message

Business Development professional transitioning into digital marketing.

India

Message

What I'm looking for

I seek a digital marketing role where I can apply SEO, content and social media skills within a collaborative, growth-focused team that values measurable results and opportunities for professional development.

I am a dynamic, goal-oriented Business Development Executive transitioning into digital marketing, with over four years of experience driving sales strategies and building client relationships.

I have a track record of generating leads, converting inquiries into admissions, and consistently meeting or exceeding targets while representing organizations at fairs and events.

I bring hands-on experience with SEO, content marketing, social media management, Google Ads, analytics tools and content creation tools such as Canva and WordPress, and I recently completed an Executive Certificate Program in Digital Marketing.

I am motivated by data-driven marketing, building brand visibility and engagement, and applying my client-management and communication strengths to deliver measurable growth.

Experience

Work history, roles, and key accomplishments

Business Development Executive

XandY Learning

Jun 2024 - Nov 2024 (5 months)

Generated leads and converted inquiries into admissions, consistently meeting or exceeding admission and revenue targets while representing the institution at education fairs and webinars.

Lead Generation Client Relationships Market Analysis Sales Proposals CRM Admissions

Business Development Executive

Proaims IOT Solutions

May 2019 - Aug 2020 (1 year 3 months)

Conducted cold calls to generate new business leads, drafted business proposals, scheduled meetings for senior management, and maintained client databases to drive growth.

Cold Calling Business Development Proposal Writing Client Relationship Management Meeting Coordination Lead Qualification CRM

Social Media & Email Admin

Keltron Knowledge Centre

Aug 2017 - Feb 2019 (1 year 6 months)

Managed social media, email campaigns, and official correspondence; coordinated placement drives, seminars, and classes while guiding candidates for internship programs.

Social Media Management Email Marketing Content Creation Event Coordination Administrative Support Mailchimp SendinBlue Canva

Education

Degrees, certifications, and relevant coursework

Entri Elevate

Executive Certificate, Digital Marketing

Completed an Executive Certificate Program in Digital Marketing covering SEO, SEM, Google Ads, and analytics.

Bharathiar University

2018 -

Activities and societies: Represented the institution at education fairs, seminars, and webinars

Attended Bharathiar University (noted participation in education fairs, seminars, and webinars representing the institution).

XandY Learning

Bachelor of Science, Computer Science

Completed BSc Computer Science coursework at XandY Learning in Calicut, Kerala, focusing on fundamentals of computer science and related practical skills.