Mahima Rathore
@mahimarathore
Digital marketer and admission counselor driving student engagement and measurable growth.
What I'm looking for
I am a digital marketer and admission counselor with 4+ years of experience in digital marketing, content creation, and student counseling. I combine strategic social media management with lead generation tactics to build brands and drive institutional growth.
At Quantum University and iNurture Education Solutions I managed full-time social media operations, ran ad campaigns, and handled PR and social media enquiries, achieving notable follower and subscriber growth across platforms.
I design and produce multimedia content — including scripted voiceovers, video editing, thumbnails, and event creatives — and use tools like Canva, Adobe Express, Filmora, and Meta Business Suite to deliver polished campaigns and proposals.
I am data-driven in approach, proficient with MS Excel and Google Sheets for data management, and known for close follow-ups, strategic planning, and helping achieve strong lead conversion rates through effective counseling techniques.
Experience
Work history, roles, and key accomplishments
Social Media Manager
Quantum University
Jan 2023 - Present (3 years 1 month)
Managed Quantum University's social media presence and ad campaigns, growing Instagram to 10.6K followers and YouTube to 20K+ subscribers while improving lead generation and engagement.
Freelance Social Media Manager
Freelance
Jan 2020 - Present (6 years 1 month)
Managed social media accounts and developed SEO-optimized content and branding for influencers, designing 200+ social media assets and providing voice-over and video editing services.
Admission Counselor
iNurture Education Solutions
Jan 2022 - Dec 2023 (1 year 11 months)
Provided admission counselling and data management support, improving lead conversion through targeted follow-ups and counseling techniques and creating event proposals and creatives.
Education
Degrees, certifications, and relevant coursework
Shri Guru Ram Rai University
Master of Science, Zoology (Entomology)
2021 - 2023
Grade: CGPA 8.6
Master's in Zoology with specialization in Entomology and a CGPA of 8.6.
Shri Dev Suman Uttarakhand University
Bachelor of Science, Science
2017 - 2020
Grade: CGPA 7.6
Bachelor of Science degree with a CGPA of 7.6, focused on foundational science coursework.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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