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Luiz Filho

@luizfilho

People-centric engineering leader driving Developer Experience and AI transformation at global scale.

Canada
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What I'm looking for

I’m looking to lead a people-first engineering organization—especially Developer Experience and AI transformation—where I can drive adoption, productivity, and quality, improve organizational efficiency, and build inclusive team culture through mentorship and practical engineering processes.

I’m a people-centric engineering leader with ~23 years scaling teams and orgs across Coursera, AWS, startups and government. I’m currently leading the Developer Experience and the AI transformation for Coursera, with a focus on adoption, fluency, productivity, and stability.

I’ve delivered enterprise growth initiatives, timely enterprise programs, and organizational efficiency gains—unlocking millions of dollars in recurring revenue with no additional headcount, while saving hundreds of thousands of dollars per quarter. I’ve led org-wide process improvements that reduced touchpoints, improved metrics and accountability, and increased hiring throughput.

I thrive on building culture and capability: I’ve hired and promoted engineers across Senior/Staff/ Sr. Staff and Manager levels, and I’ve authored policies around DE&I to increase hiring pipeline diversity and maintain strong retention. From payments compliance work at Amazon Payments to product launches at AWS Route 53 and modern DevOps/ChatOps transformations, I bring a mentor’s mindset—always learning, teaching, and improving how teams work.

Experience

Work history, roles, and key accomplishments

Topmate.io logoTO
Current

Mentor

Topmate.io

Oct 2023 - Present (2 years 10 months)

Mentored software engineering professionals as a Topmate.io mentor (top 1% globally and top 100 in Canada).

Coursera logoCO
Current

Software Engineering Manager → Senior

Feb 2021 - Present (5 years 6 months)

Led the AI engineering transformation, improving adoption, fluency, productivity, while maintaining quality and stability. Delivered enterprise growth initiatives and organizational process improvements that increased accountability and hiring throughput.

AA

Software Engineering Manager II → III

Sep 2017 - Dec 2020 (3 years 3 months)

At Amazon Payments, led end-to-end payments integration for Amazon Turkey, and drove early PSD2 adoption for European market compliance. At AWS Route 53, built and grew a team from scratch, improved operational efficiency and usability across multiple products, and delivered global product launches.

XT

Full-stack Engineer

X-Team

Apr 2015 - Apr 2015 (0 months)

Collaborated with the X-Team CTO on researching, planning, and developing the next phase of X-Labs and other internal projects, including work involving IndexedDB.

Brandwatch logoBR

Senior Frontend Engineer

Apr 2013 - Nov 2013 (7 months)

Worked on Brand Analytics and defined conventions for frontend development, including writing codemods to refactor thousands of files across teams to reduce diff size and review time.

CF

Senior Frontend Engineer → Team Lead

Content Fleet

Apr 2012 - Mar 2013 (11 months)

Led mobile responsiveness and performance optimization initiatives while maintaining time-to-market velocity, reducing network calls and improving UX on mobile devices. Owned frontend strategy, conventions, quality, performance improvements, and training for new team members.

DI

Junior Full-stack Engineer

DR Sistemas & Interagi

Jan 2004 - Jan 2005 (1 year)

Developed CRUD applications and conducted programmatic image processing work at Interagi, and built backend applications for the public law sector at DR Sistemas.

Education

Degrees, certifications, and relevant coursework

IT Management Institute (IGTI) logoII

IT Management Institute (IGTI)

Master of Business Administration, Business Process Management

Earned an MBA focused on Business Process Management at IT Management Institute (IGTI).

Federal University of Goiás logoFG

Federal University of Goiás

Bachelor of Computer Engineering, Computer Engineering

Completed a Bachelor degree in Computer Engineering at the Federal University of Goiás.

Saint Mary's University logoSU

Saint Mary's University

Visiting Student, Computer Science

Completed coursework as a Visiting Student in Computer Science at Saint Mary's University.

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