Lubaina Sadriwala

I’m a results-driven Senior Content Writer and Editor with 8+ years of experience creating SEO-optimized content across real estate, digital marketing, lifestyle, and B2B verticals. I lead with strategy and editorial discipline, delivering blogs, articles, web copy, property descriptions, and social media content for global audiences—fully remote. I’m especially energized by keyword-driven storytelling that improves visibility without sacrificing clarity or brand voice.

In my current role as Senior Content Writer / Editor-in-Chief at Key Mansions Pvt Ltd (Housiey.com), I craft detailed, persuasive property listings designed to attract buyers and renters while strengthening search visibility. I research and implement targeted keywords to support organic rankings across property listings, blogs, and landing pages, and I manage editorial oversight—content calendars, quality standards, and consistent brand voice. I also own the day-to-day quality workflow, ensuring every piece is accurate, engaging, and publication-ready.

Before this, I produced high-quality web and social media content at One Dizitalz Pvt Ltd, aligning deliverables to brand voice, marketing objectives, and SEO best practices while mentoring a team of content writers. I also earned recognition at My Unisearch India Pvt Ltd as Employee of the Month (February 2023), which strengthened my attention to detail, record accuracy, and customer-focused communication. Earlier, I built and managed my personal blog (Lubuzine.com) over 3 years, growing my skills across content creation, SEO, and social media management—and I’ve carried that independent creative momentum into every client and leadership assignment.