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Lochan Ghosalkar

@lochanghosalkar

Content acquisition and distribution leader at Noor Play who negotiated MENA partnerships and launched telecom bundling and digital coupon deals.

India

Message

At Noor Play (Mithaq Media), I negotiated partnerships with MENA telecom operators and content providers, acquired content for local demand, and launched DCB, bundling, and digital coupon deals. I also analyzed usage and revenue to optimize partnerships.

Previously, I led international content acquisition and licensing for airline in-flight entertainment at Contentino Media (Shemaroo Entertainment), and directed film, television, music, and linear channel acquisitions at Hungama Digital Media. My work expanded Hungama’s digital catalogue by 40% YoY, and I negotiated content agreements delivering US$975K+ in annual cost savings.

Experience

Work history, roles, and key accomplishments

Partnership & Alliance Lead – MENA

Noor Play (Mithaq Media)

Jan 2022 - Jan 2025 (3 years)

Negotiated and closed partnerships with MENA telecom operators and content providers, ensuring complete legal procedures. Launched DCB, bundling and digital coupon deals with MENA telecos.

Partnerships Negotiation Content Acquisition DCB Bundling Data Driven Pricing Cross functional Coordination Revenue Analysis

International Content Lead – In-Flight Entertainment

Contentino Media (Shemaroo Entertainment)

Jan 2019 - Jan 2021 (2 years)

Led acquisition and licensing of international film, television and music content for airline in-flight entertainment platforms. Evaluated global content catalogues to curate region-specific entertainment line-ups.

Content Acquisition Licensing In Flight Entertainment Content Curation Rights Management Negotiation Approvals Censorship Compliance

Senior Business Development Manager – MENA

StarzPlay Arabia (Lionsgate JV)

Jan 2016 - Jan 2017 (1 year)

Led partnership discussions with telcos, OEMs and retail brands. Executed DCB subscription and bundling partnerships across telecom operators.

Business Development Partnerships DCB Subscriptions Bundling Telecommunications Commercial Performance Subscriber Growth

Senior Manager – Content Acquisition & Alliances

Hungama Digital Media

Jan 2009 - Jan 2015 (6 years)

Directed global acquisition of film, television, music and linear channel content across digital platforms. Negotiated licensing agreements with content owners, broadcasters and distributors.