Looking for a job

Lisa White

@lisawhite

Senior writer, editor & content strategist with 20+ years in editorial, digital content, SEO, storytelling, strategy & team leadership.

Portugal

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What I'm looking for

I'm looking for remote U.S. or international roles where I can create and lead high-quality editorial content across lifestyle, travel, health, and consumer-focused storytelling.

I write reported features, personal essays, and SEO-driven digital stories for national publications, healthcare organizations, and consumer brands.

As a repeat contributor to Business Insider and International Living, I cover motherhood, relocation, lifestyle, expat life, travel, and global destinations. I research deeply, interview sources, and shape service-driven stories that engage readers.

At Weill Cornell Medicine, I interviewed physicians, researchers, and oncology patients for stories on medical innovation, cancer research, and women’s health while maintaining accuracy and sensitivity.

I was promoted from freelance writer to Editor-in-Chief at BeautyStat Cosmetics, where I led editorial strategy, managed and mentored seven-plus writers, and wrote original articles weekly. I’ve also edited fashion, beauty, lifestyle, and high-volume digital content for InStyle and Cosmopolitan.

Experience

Work history, roles, and key accomplishments

Current

Contributor

Current

Business Insider

Apr 2024 - Present (2 years 5 months)

Published reported features and personal essays on motherhood, relocation, and lifestyle for a national audience. Collaborated with editors to refine story structure and optimize for digital readership and SEO.

Feature Writing Personal Essays SEO Digital Storytelling Editorial Collaboration

Current

Contributor

Current

International Living

Jan 2023 - Present (3 years 8 months)

Writes travel and lifestyle features for an international audience, covering expat life, relocation, and global destinations. Conducts research and interviews to produce service-driven content.

Travel Writing Research Interviewing Service Journalism

Freelance Writer

Weill Cornell Medicine

Sep 2024 - Jan 2025 (4 months)

Conducted interviews with physicians, researchers, and oncology patients to produce feature stories on medical innovation and women's health. Produced digital copy for social media while maintaining journalistic quality.

Medical Writing Interviewing Feature Writing Social Media Content

Editor-in-Chief

BeautyStat Cosmetics

May 2013 - Jan 2019 (5 years 8 months)

Promoted from freelance writer to Editor-in-Chief, leading editorial strategy and daily operations. Managed a team of writers, edited all content, and increased readership through SEO and audience analysis.

Editorial Strategy Team Leadership Content Management SEO Copy Editing PR Coordination

Editor

InStyle Magazine

Jan 2011 - Dec 2012 (1 year 11 months)

Edited print and digital features across fashion, beauty, and lifestyle. Ensured accuracy, clarity, and adherence to brand voice and style guidelines.

Editing Fashion Beauty Lifestyle Style Guide