Laiba Naveed

I am a Clinical Psychology graduate from the University of the Punjab with experience across clinical practice, mental health research, SEO content, and digital projects. My clinical training includes working with adult and child clients, conducting intake interviews and Mental State Examinations, psychological assessment, case formulation, treatment planning, and CBT-based interventions. I have also managed private therapy sessions with both adult and child clients.

Alongside clinical work, I have developed a strong interest in research and digital mental health. During my Master's research, I contributed to the development of BA-M, a Behavioral Activation manual and companion app for the Muslim community, in collaboration with the University of Leeds. I worked with a software development team to translate psychological and faith-based content into a usable digital product. I also managed remote client communication and progress monitoring through WhatsApp and digital dashboards. My research experience further includes contributing to an NRPU-funded project and conducting undergraduate research on the socio-demographics of schizophrenia.

I also have hands-on experience in content and digital growth. I have written SEO-optimized content, conducted keyword and search-intent research, and created short-form video scripts. Through my own Etsy business, I use tools such as eRank, Google Trends, and SEMrush for keyword research, trend analysis, product positioning, and organic SEO, with my active listings achieving first-page rankings.

I am particularly interested in remote opportunities where I can combine my understanding of psychology, research, human behavior, and digital content. I am open to roles in content strategy, content marketing, mental health or healthcare content, research, digital mental health, user research, and remote psychology-related work.