Lada Chtetsova

Own end-to-end revenue retention strategy from analytics foundation to churn experiment portfolio execution reporting directly to the CPO. Increased completed-task DAU by 88% among new cohorts within 2 months and projected 37% YoY revenue churn reduction across 50% of the base.

Sustained 1.5× YoY revenue growth for 2 consecutive years by owning P&L and unit economics end-to-end. Increased trial-to-paid conversion by 14 pp and grew LTV/CAC 5× through cohort analysis and funnel optimization.

Generated first revenue within 2 months by converting founders' concept into product strategy and building MVP from 0. Built operational processes across sales, customer support and product flow from scratch.

Built and launched subscription-based language school from scratch. Reached break-even within 2.5 months and achieved 60% margin within 3 months by optimizing pricing strategy and conversion funnel.

Led a cross-cultural team of 40 volunteers across multiple countries, coordinating international collaboration to deliver fundraising goals. Secured 4 corporate partnerships through cold outreach and sponsor pitching.

Completed an intensive AI engineering course and hackathon participation in 2026.

Completed advanced certificate training in Product Management from 2022 to 2024.

Pursued a degree in Information Systems and Technologies from 2019 to 2023.

Studied International Management from 2017 to 2019.

Earned a certificate in UX/UI in 2018.