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Kesia O'Leary

@kesiaoleary

I lead integrated creative production for retail campaigns across photography, video, motion, 3D, ecommerce, and digital channels.

United States

Message

What I'm looking for

I'm looking to lead integrated creative production, build scalable studio workflows, and partner across creative, marketing, and operations to deliver high-quality multi-channel campaigns.

I direct integrated creative production for high-visibility Target photography and Limited-Time Offer campaigns, taking projects from concept intake through cross-platform delivery.

At Betty, I led six concurrent productions for Target, Whole Foods/Amazon, and Aldi, coordinating 50+ contributors across photography, video, motion, 3D, and digital production. My work delivered 95% of milestones on or ahead of schedule and helped grow an anchor client’s revenue 21% year over year.

I build reliable production operations through precise budgets, vendor and talent negotiations, SOWs, licensing coordination, studio SOPs, and cross-functional leadership. I’m a Certified Google Project Manager and PMP Candidate who enjoys bringing clarity to complex creative workflows.

Experience

Work history, roles, and key accomplishments

Current

Creative Producer (Contract)

Current

Target Corp.

Jul 2026 - Present (2 months)

Directing integrated creative production for high-visibility TCIN-level photography and Limited-Time Offer (LTO) campaigns from concept intake through cross-platform final delivery. Managing cross-departmental workflows across Studio360, PhotoBridge, Pegasus, Miro Boards, and AssetHub to synchronize production timelines, deliverables, and quality standards.

Creative Production Photography Video Motion 3D Ecommerce Social Digital Content Project Management Studio360 PhotoBridge PEGASUS Miro AssetHub Cross functional Leadership Budgeting Vendor Management Quality Standards

Producer

Betty

Nov 2021 - Apr 2026 (4 years 5 months)

Led 6 concurrent productions for major retail clients, directing 50+ cross-functional contributors across photography, video, motion, 3D, and digital production workflows. Drove 21% YoY revenue growth for anchor client and onboarded 4+ major new client accounts while developing studio-wide SOPs.

Creative Production Photography Video Motion 3D Digital Production Project Management Budgeting Forecasting vendor negotiation Contract Management Cross functional Leadership Mentorship Training SOP Development Client Management

Merchandise Coordinator (Freelance)

Target Corp.

Jan 2017 - Dec 2021 (4 years 11 months)

Managed production workflows for 1,000+ products annually, including the annual holiday toy catalog, overseeing photo selection, studio scheduling, and quality control on final files. Trained and coached four photo teams and served as primary point of contact for project updates.

Production Workflows Photo Selection Studio Scheduling Quality Control Metadata Management Training Coaching Client Communication Metrics Presentation

Producer (Freelance)

Target Corp.

Jun 2021 - Nov 2021 (5 months)

Managed high-volume creative production for e-commerce and multimedia platforms, increasing output by 75% while meeting strict technical specifications and brand standards. Oversaw creative direction from concept through post-production, coordinating schedules, call sheets, and pre-production meetings.