
Kateryna Haiova
@katerynahaiova
PR and Communications Manager at Analytical Center Ukrainian Centre of Security and Cooperation; grew recruit inflow by 40% through campaigns across 10 units.
What I'm looking for
At Analytical Center Ukrainian Centre of Security and Cooperation, I managed external communications for 10+ partner units of the Armed Forces of Ukraine. I developed PR strategies and communication frameworks tailored to each unit.
I designed and ran recruitment PR campaigns across 10 units, combining organic PR with paid promotion; recruit inflow increased by an average of 40% in two months. I also secured over 30 media publications per month in Ukrainian and international outlets.
I introduced systematic PR measurement, tracking publication reach and tone, recruitment trends, and ad campaign CTR and CPL. I coordinated campaigns with the digital team and prepared recommendations and donor reports.
At NGO KMA_HELP, I organized 10 charity events that raised 250,000 hryvnas for Kyiv-Mohyla Academy students and alumni serving in the Armed Forces of Ukraine. I’m looking to bring my pitching discipline to a product company with an international audience.
Experience
Work history, roles, and key accomplishments
Communication Manager
Analytical Center Ukrainian Centre of Security and Cooperati
Jan 2026 - Aug 2026 (7 months)
Managed external communications for 10+ partner units of the Armed Forces of Ukraine, developing PR strategies, crisis communications, and paid social media advertising. Increased recruit inflow by an average of 40% in 2 months and secured over 30 media publications per month.
Event Manager
NGO KMA_HELP
Oct 2024 - May 2026 (1 year 7 months)
Organized 10 charity events raising 250,000 hryvnas to support Kyiv-Mohyla Academy students and alumni. Negotiated with vendors, handled promotion and communications, and coordinated partners, attendees, and the internal team.
Taught 8 students with a 30-hour week workload, designing individual programs for speaking practice, exam preparation, or workplace English. Prepared students for IELTS, who achieved an average band score of 7.
Speaking Club Manager/English Teacher
Study Less School
Oct 2024 - Mar 2025 (5 months)
Led a team of 10+ teachers and native speakers, distributing workloads and monitoring lesson quality. Facilitated a speaking club of 15 participants and introduced an NPS tracking system to measure satisfaction.
Education
Degrees, certifications, and relevant coursework
National University of Kyiv-Mohyla Academy
Bachelor's, Social sciences, journalism and information
2023 -
Pursuing a Bachelor's degree in Sociology, with coursework in Brand Management, Consumer Behaviour, and Influence Marketing.
SKVOT
PR BASIS, PR
2026 - 2026
Completed PR BASIS training covering PR event organization, influencer marketing, employer branding, and PR for global markets.
Laba International Business School
PR-Communications, PR-Communications
2025 - 2025
Completed PR-Communications training focusing on PR strategy, media relations, crisis communications, and PR measurement.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
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