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Karthik Vasudevan

@karthikvasudevan

Production Coordinator at Amazon who scaled AI design workflows to deliver 50× productivity gains and support ~$500K in sales enablement.

India

Message

At Amazon Development Center India, I lead Gen AI and creative projects for product visuals and brand launches across India, the US, Japan, and the Middle East. I helped scale AI-assisted content generation, developing prompt libraries and hybrid workflows that improved productivity 50×.

I partnered with Design Tech to build an AI-based data management tool and created automation tools and dashboards using Kiro. I also introduced agentic content creation methods to reduce repetitive production work.

For Amazon Premium and Private brands, I coordinated visual content across graphic design, Gen AI, CGI imagery, and animation. These product visuals and marketing content contributed to approximately $500K in customer sales enablement.

Earlier at Amazon, I worked as a 3D Artist/Generalist and Imaging Associate. Before that, I created print and digital campaign designs and 3D assets at TAD Global Ad Agency, and worked as a freelance 3D designer and image retoucher.

Experience

Work history, roles, and key accomplishments

Current

Production Coordinator

Current

Amazon Development Center India

Jan 2018 - Present (8 years 9 months)

Leading a design team to deliver product visual content, orchestrating complex visual projects for internal and external clients. Spearheaded AI-driven content generation, improving productivity 50x and contributing to ~$500K in sales enablement.

Fal.Ai Flux Kling Gemini Amazon Kiro Agile Ftrack Smartsheet KPI Frameworks SOPs QA GenAI 2D Design 3D Design CGI Motion Design Project Management Stakeholder Management Team Mentorship

3D Artist/Generalist

Amazon Development Center India

Jan 2018 - Dec 2022 (4 years 11 months)

Started as a 3D Junior Artist and was promoted to 3D Artist and subsequently Coordinator in 2022. Demonstrated versatility across production and non-production tasks, including interim Art Director for scaling 3D lifestyle imagery.

3D Modeling 3D Rendering Maya Blender Unreal Engine Photoshop Art Direction KPI Achievement process excellence

Visual Designer / 3D Artist

TAD Global Ad Agency

Jan 2017 - Dec 2018 (1 year 11 months)

Worked as a Visual Designer on advertisement campaigns across print and digital mediums for South Indian brands. Introduced 3D capabilities and produced high-quality visuals for luxury jewelry, real estate, footwear, and retail brands.

Print Design Digital Design 3D asset creation 3D Rendering Brand Consistency Creative Direction Brochure Design Hoarding Design Print Ads

Freelance 3D Designer

Self Employed

Jan 2016 - Jun 2017 (1 year 5 months)

Worked as a freelance image retoucher and graphic designer for brands like Indian Terrain and Murugappa group. Created motion design for a Telugu movie title and a Tamil music video.

Image Retouching Graphic Design Motion Design 3D Design Photoshop After Effects

Imaging Associate

Amazon Development Center

Jan 2014 - Dec 2016 (2 years 11 months)

Started career as an Imaging Associate, specializing in high-quality image retouching for jewelry and watches. Adapted to various creative requirements and followed SOPs to maintain efficiency and quality.

Image Retouching Jewelry Retouching Watch Retouching Photoshop SOP Compliance Quality Assurance