Julie Barton

Led end-to-end execution of design-driven renovation initiatives across a scaling multifamily portfolio, aligning creative direction, vendors, and operational systems for cohesive delivery. Reduced average turnaround time by 71% (76 to 22 days) and decreased per-project costs by 62% while maintaining design standards.

Spearheaded a strategic brand transformation to reposition the company with a modern, premium identity and aligned visual, digital, and marketing systems for long-term growth. Launched the new identity across digital/print and built HubSpot automation to support scalable lead management.

Drove marketing and brand initiatives for the mortgage division, introducing standardized systems that improved brand consistency and execution across 50+ brokers. Expanded social media presence, supported a company-wide rebrand, and presented performance insights and recommendations to executive leadership.

Developed brand identities and marketing campaigns for 100+ real estate agents, ensuring alignment with corporate standards and business objectives. Designed and produced websites and print/digital marketing publications while delivering high-quality work under tight deadlines.

Operated an independent design practice delivering branding, digital, and print solutions for clients across education, hospitality, real estate, and consumer markets. Produced comprehensive branding packages, custom websites, and marketing materials, including product photography and post-production editing.

Led creative production and client-facing operations for a nationally distributed product brand, overseeing visual marketing and trade show execution across 16 major events. Designed trade show booths and produced look books, catalogs, and marketing materials using Adobe Creative Suite.

Earned a Bachelor of Arts in Graphic Design & Digital Imaging, with coursework including financial reporting and data analysis.