
Joseph Kaloi
@josephkaloi
I build clear, high-impact brands and marketing campaigns that drive action.
What I'm looking for
I lead creative vision at Boxless AI, shaping brand strategy, marketing campaigns, and scalable brand systems for service businesses.
Previously, I led a comprehensive brand refresh at Torolly Fitness and built a digital asset library that improved campaign turnaround by 30%.
I've created integrated digital, retail, print, outdoor, and experiential campaigns for brands including Visa, Samsung, Spotify, Nestlé, Nivea, P&G, GSK, and Sensodyne through agency partnerships.
I bring over 10 years of brand and marketing design experience, combining strategic thinking and craftsmanship to help remote teams communicate clearly and move people to action.
Experience
Work history, roles, and key accomplishments
Creative Director & Co-founder
Boxless AI
Mar 2025 - Present (1 year 6 months)
Lead the creative vision for a brand strategy and marketing agency helping service businesses grow through thoughtful branding, creative strategy, and marketing automation.
Creative Director & Graphic Designer
Nairobi Chapel Ngong Hills
Jan 2022 - Present (4 years 8 months)
Leading the church's creative communications across digital and print. Direct creative execution for sermon series, conferences, ministry initiatives, and church-wide events.
Art Director & Senior Graphic Designer
Torolly Fitness
Dec 2020 - Feb 2025 (4 years 2 months)
Provided creative leadership for a growing U.S. fitness company within a fully remote environment. Led a comprehensive brand refresh and built a scalable digital asset library that improved campaign turnaround by 30%.
Senior Brand Designer
Access Leo Burnett
Oct 2019 - Jun 2021 (1 year 8 months)
Worked alongside multidisciplinary creative, strategy, and account teams to produce integrated campaigns for globally recognized consumer brands. Produced production-ready artwork for packaging, point-of-sale materials, retail displays, and billboards.
Brand & Email Graphic Designer
Bold Biologix
Apr 2021 - May 2021 (1 month)
Designed branded email marketing campaigns supporting product launches. Developed reusable email systems that improved production efficiency.
Art Director & Creative Lead
Astoria Media Group
Feb 2021 - Apr 2021 (2 months)
Delivered integrated marketing campaigns for HVAC and home service businesses. Produced marketing assets under aggressive agency deadlines and simplified technical information through engaging visual communication.
Education
Degrees, certifications, and relevant coursework
Academy of Graphic Technologies
Bachelor's Degree, Graphic Design
Bachelor's Degree in Graphic Design from the Academy of Graphic Technologies in Nairobi, Kenya.
Makerere University
Bachelor's Degree, Business Administration
Bachelor's Degree in Business Administration from Makerere University in Kampala, Uganda.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
behance.net/josephkaloiSalary expectations
Social media
Skills
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