Jolaade Adelakun
@jolaadeadelakun
Creative content strategist with expertise in brand messaging and SEO.
What I'm looking for
I am a passionate content strategist with a rich history in writing that dates back to my childhood. I published my first book at the age of nine and have since honed my skills through various writing roles, including ghostwriting, copywriting, and content marketing. My journey has allowed me to craft compelling narratives and optimize content for diverse audiences, ensuring clarity and impact in every piece I create.
Over the past five years, I have collaborated with two digital agencies, Moci Digitals in Dubai and Brandgroom International in Nigeria, where I developed and executed successful content and brand strategies for numerous clients. My work has resulted in significant increases in audience engagement and organic reach, showcasing my ability to drive results through effective communication and marketing strategies. I thrive on understanding audience psychology and brand positioning, which informs my approach to creating powerful, results-driven content.
Experience
Work history, roles, and key accomplishments
Creative Human
J.ADE
Jan 1999 - Present (26 years 5 months)
Authored and published a book at age nine, contributing consistently to a school magazine with over 50 pieces. Ventured into ghostwriting, crafting diverse content including blog articles, books, and academic theses for clarity and impact. Expanded expertise into copywriting, art direction, content marketing, and SEO, working with various clients across multiple industries.
Content & Brand Strategist
Brandgroom International
Mar 2022 - Jun 2024 (2 years 3 months)
Led the development and execution of content and brand strategies, achieving a 75% increase in audience engagement across major social media platforms. Created and optimized SEO-driven content, boosting organic reach by 75% and reducing cost per acquisition by 15% through strategic ad optimizations. Managed social media campaigns, analyzed performance using tools like Google Analytics, and provide
Content & Brand Strategist
Moci Digitals
Mar 2020 - Jan 2022 (1 year 10 months)
Developed and scheduled daily content calendars across multiple client accounts, crafting and refining brand messaging tailored to target audiences. Boosted Instagram growth by 80% through optimized campaigns and community engagement. Collaborated with cross-functional teams to align brand identity across platforms and monitored performance metrics to inform future strategies and report on KPIs.
Education
Degrees, certifications, and relevant coursework
Ladoke Akintola University of Technology
Tertiary Education, Agricultural Economics
Undertook tertiary education focusing on Agricultural Economics. Gained foundational knowledge in economic principles applied to agricultural systems and resource management.
Udemy
Certificate, Copywriting
Completed a specialized course on effective copywriting techniques. Focused on strategies to create compelling sales copy and drive conversions.
Udemy
Certificate, Copywriting
Undertook advanced training in diverse copywriting styles and approaches. Explored innovative methods to differentiate written content and enhance reader engagement.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
tinyurl.com/findJADEsportfolioJob categories
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