Joey Santos

• Scaled the design function from a solo practice to 5 designers and 3 researchers as the company grew from 4 employees to over 100.

• Redesigned the entire Booky platform for delivery when COVID-19 lockdowns closed the dine-in model, shipping a new consumer app, merchant app, and admin CMS.

• Rebuilt the deals experience after restrictions lifted, applying what the delivery pivot taught the t

• Designed the flagship on-demand personal care and beauty services product end to end: brand, lofi mockups, high fidelity design, and interactive prototypes.

• Coordinated design across Manila and Singapore engineering and United States business teams, fully remote and asynchronous across three time zones.

• Ran this concurrently with my full-time role at Booky.

• Designed every product shipped by Scrambled Eggs Software, the company behind Booky and Duets, as founding designer from a starting team of 4.

• Designed Duets, a turn-based social karaoke app for iOS and Android, which became one of the top music app in the Philippines.

• Secured the company its investor funding with Duets, later discontinued when music licensing costs outran available startu

• Designed websites for Australian clients end to end, from lofi mockups through high fidelity design.

• Collaborated directly with engineering and business teams in Sydney, working remote from Manila on Australian business hours.

• Ran this concurrently with my full-time role at Booky.

• Led the Manila design team and oversaw all design projects while working with the Denmark team.

• Designed the firm's top Scandinavian client websites and internal projects, covering brand through lofi mockups to high fidelity design.

• Overlapped with the founding of Booky.

Led design work that won the studio its two largest accounts, Nokia Siemens and Cape plc.

• Designed Traxier, a general purpose tracking app that let people log any behaviour they wanted to count, from glasses of water to cups of rice.

• Delivered brand, lofi mockups, high fidelity design, and interactive prototypes, working alongside engineering from concept through build.

• Started as a consulting engagement and converted to full-time.

Designed websites for professional athletes and sports figures in Spain, working with an engineer in Makati and business team in Spain.

Worked as Lead UI/Web Designer at GoADV Asia.

Part of the team that built HaloMedia, a browser-based video editing application, from brand through lofi mockups to high fidelity design.

Designed web applications and websites for United States clients, working with engineering and product in Makati and business stakeholders in the US.

Helped design Wablet, a web-based instant messaging product and an ambitious build for 2006. Covered in TechCrunch: https://techcrunch.com/2006/08/23/wablets-going-to-rock-web-im/

Bachelor of Science in Information Technology from Colegio de Dagupan from 2000 to 2004.