Open to opportunities

JOE KOECHER

@joekoecher

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Associate Creative Director with 25 years of experience in advertising and design

United States

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What I'm looking for

Open to hybrid office, full-time in-office and or WFH

As a seasoned Associate Creative Director with 25 years of experience in advertising and design, I bring a positive, upbeat approach to fostering collaborative team cultures and developing creative strategies that are insightful, innovative, and effective. My focus is on exceeding client expectations by delivering work that balances creativity with business goals.

Throughout my career, I have maintained a strong commitment to upholding brand standards and ensuring consistency, which helps build long-term brand equity for clients across various industries. I have developed a wide range of consumer-facing digital communications for various advertising and design formats, including video, email, and mobile.

I have a proven track record of leading and mentoring teams to conceive and implement visual marketing and advertising campaigns that elicit an emotional response and drive business results. I am well-versed in campaign execution, ensuring the highest level of craftsmanship in design, art direction, and user experience.

Experience

Work history, roles, and key accomplishments

Associate Creative Director | Sr. Art Director

Havas New York

Jan 2022 - Oct 2023 (1 year 9 months)

Worked with a team to deliver visually compelling, strategically sound creative work that elevates the Wells Fargo brand.

Art Direction Branding Advertising Digital Social Media Campaign Execution User Experience Design

Associate Creative Director

Havas Chicago

Mar 2014 - Jul 2020 (6 years 4 months)

Lead and mentor a team of creatives to conceive and implement visual marketing and advertising campaigns for the top agency client Citibank.

Art Direction Branding Advertising Digital Campaign Strategy Team Management Design

Sr. Art Director

Plan B Advertising

Nov 2010 - Aug 2013 (2 years 9 months)

Developed the gamut of creative including; integrated advertising and marketing campaigns, multiple page websites, email marketing and more for high profile clients.

Art Direction Advertising Digital Email Marketing Website Design Branding Design

Education

Degrees, certifications, and relevant coursework

School of Communication Arts

Bachelor Degree, Advertising Design

1990 - 1994

Activities and societies: Finalist: National Louie Award for creative greeting card concept & design, 2006. Silver Award for Calendar design from the International Calendar Awards, 2005 & 2006.

Bachelor Degree in Advertising Design, focusing on creative concepts and visual communication strategies. Developed skills in design, branding, and advertising through various projects and coursework.