Jayme Perks
@jaymeperks
Entry-level digital media specialist focused on social content, community engagement, and brand-driven communication.
What I'm looking for
I am a recent Digital Media Literacy graduate with hands-on experience translating marketing strategy into frontline customer engagement and measurable sales impact.
While completing my degree, I worked 20–30 hours per week at Starbucks where I executed seasonal campaigns, promotions, and product launches, trained new staff, and helped improve store morale.
My academic work emphasized social media strategy, PR writing, persuasive writing, advertising ethics, and data-informed campaign design, including a 7-week café simulator and a social media trends project that used targeted hashtag strategies.
I seek an entry-level role in social/content, communications, or community management where I can apply my content planning, customer-facing experience, and tactical understanding of brand standards to grow audience engagement and deliver measurable results.
Experience
Work history, roles, and key accomplishments
Barista / Shift Supervisor
Starbucks
Jun 2021 - Present (4 years 9 months)
Managed daily store operations, trained 15 new baristas and coached staff to improve service; maintained food safety and de-escalated customer issues, contributing to repeat customer relationships over four years and earning Partner of the Quarter twice.
Digital Media Literacy Student
New River Valley District
Aug 2021 - Oct 2025 (4 years 2 months)
Completed B.A. in Digital Media Literacy (Cum Laude, 3.59 GPA) with projects including a 7-week cafe business simulator and social media campaigns that optimized impressions via hashtag and content strategy.
Shift Lead
Sugar Magnolia
Jun 2018 - May 2021 (2 years 11 months)
Led inventory assessments and managed weekly sales of $5,000–$8,000, handled deposits and cash safety, and implemented promotional decisions to optimize weekend sales.
Education
Degrees, certifications, and relevant coursework
Jayme hasn't added their education
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Location
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