Looking for a job

James W

@jamesw

Message

I design high-performing websites, user journeys, emails, and digital campaigns that improve conversions.

Spain

Message

What I'm looking for

I'm looking to create effective digital experiences, from user journeys and landing pages to responsive websites and email campaigns, while improving performance through thoughtful design and testing.

I've designed high-quality, brand-compliant digital assets and front-end experiences for OneFamily, formerly Family Investments, for a decade.

I converted the Family Investments website to mobile responsive design, contributing to a 74% increase in conversions and a 242% increase in sales from mobile traffic. I also improved product-page click-through rates through A/B testing and reduced time spent on the “Make a payment” landing page by 60%.

At CSMA Club, I created website, email, and digital marketing designs, including car-insurance pages that delivered a 19% click-through-rate increase. My Ghyll Manor Weddings website supported fully booked open days and 14 new bookings within three months of launch.

Since relocating to Valencia, I've been a family caregiver while collaborating on Salty Soul Clothing, an environmentally friendly Brighton-inspired online fashion brand.

Experience

Work history, roles, and key accomplishments

Current

Parental Leave & Salty Soul

Current

Salty Soul Clothing

Apr 2023 - Present (3 years 5 months)

Managed household and family caregiving while co-creating Salty Soul Clothing, an environmentally friendly fashion brand selling online.

Web Designer

OneFamily

Mar 2013 - Apr 2023 (10 years 1 month)

Delivered high quality, brand compliant digital assets and front-end developments to fulfill marketing objectives. Achieved 74% increase in conversions and 242% increase in mobile sales by converting the website to mobile responsive.

Adobe XD Figma Photoshop Illustrator InDesign HTML CSS WordPress Mobile Responsive Email Templates A B Testing

Web Designer

CSMA Club

Jul 2006 - Feb 2013 (6 years 7 months)

Delivered web and email design to fulfill digital marketing objectives. Improved click-through rates by 19% through A/B testing of car insurance webpages.

HTML CSS A B Testing Web Design Email Design Branding