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Isha Soni

@ishasoni2

Digital marketer at Kraftshala Marketing Launchpad who drove 74 add-to-carts for Unleavables with a 7-day Meta Ads campaign.

India

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At Kraftshala Marketing Launchpad, I ran Meta Ads for Unleavables, a Shopify-hosted D2C apparel store. A 7-day campaign with an ₹800 budget generated 74 add-to-carts.

I also ran Google Search Ads for Unleavables and set up Amazon Sponsored Products campaigns, refining keywords, bids, and budgets. For organic growth, I worked on SEO and created Reels that reached 1,500+ views without paid promotion.

At Juice Factory Chaupati, IDOT BOX, and Bizoffice, I worked on billing and social media. My social media work included growing audiences, creating content and Reels, and coordinating influencer collaborations.

Experience

Work history, roles, and key accomplishments

Social Media Executive

Bizoffice

Jan 2022 - Dec 2023 (1 year 11 months)

Enhanced MyFintex's digital presence by creating social media content, editing Reels/Shorts for Instagram, LinkedIn, and YouTube, designing Canva thumbnails and festival creatives, and growing the audience from 10K to 30K followers while improving engagement and profile quality.

Social Media Management Content Creation Video Editing Canva Instagram LinkedIn YouTube Audience Growth

Social Media Executive

IDOT BOX

Apr 2022 - Dec 2022 (8 months)

Scaled Idiot Box TV's Instagram from 0 to 2,000 followers by executing content strategy, managing 30+ celebrity and 100+ local influencer collaborations, creating social media creatives, and driving engagement through high-performing Reels.

Social Media Strategy Influencer Marketing Content Creation Reels Instagram Growth Engagement

Biller & Social Media Executive

Juice Factory Chaupati

Dec 2020 - Mar 2022 (1 year 3 months)

Managed food card billing, cash handling, event coordination, menu updates, customer issue resolution, and team operations. Grew Instagram from 500 to 2,000 followers through Canva creatives, content planning, and Reels.

Billing Cash Handling Event Coordination Customer Service Social Media Management Canva Content Planning Reels