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Irm HafeezIH
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Irm Hafeez

@irmhafeez

Creative Director at I am XYZ, shaping brand concepts and visual strategies across social media, branding, and packaging.

United Arab Emirates
Message

At I am XYZ, I lead the creative team in developing brand concepts and visual strategies across social media, branding, and packaging. I manage the design process from ideation to execution and work closely with clients to keep brand identities consistent.

At Over The Top SEO, I developed brand concepts, visual identities, guidelines, and packaging designs for diverse clients. I also managed the creative direction of marketing visuals to align with client goals and brand identity.

At Shunya Ekai Technologies, I ideated and executed brand logos, branding, graphics, and professional communication assets. At Creatiwe Global, I led a team of designers delivering work across branding, graphics, gaming, and video production.

At Ogilvy Pakistan, I specialized in branding and brand development, collaborating with teams on cohesive visual identities and communication materials. As a freelance artist, I created more than 50 illustrations and worked remotely with international teams, and I led workshops for intermediate students.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

NA

National College of Arts

Bachelor of Design, Product Design

Activities and societies: Dean's List, Global Opportunities Scholarship

BDes in Product Design with a minor in Digital and Experimental Media. Achieved Academic Excellence in Graphic Design.

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