
Inma Ortiz
@inmaortiz
I turn financial and eCommerce metrics into profitable digital marketing decisions.
What I'm looking for
I've supported Finance & Administration eCommerce operations by organizing internal data workflows, controlling documents, and analyzing quantitative financial data for strategic decision-making.
At Inditex in Seville, I monitored sales KPIs including average ticket and conversion rate, implementing actions to improve store profitability. I also coordinated staff schedules, maintained brand standards, and developed a strong understanding of consumer behavior and retail trends.
My training in Digital Marketing & E-commerce combines finance, accounting, SEO/SEM, web analytics, paid media, CRO, and sales funnels. I bring a rigorous, ROI-focused approach to advertising budgets, acquisition campaigns, and eCommerce optimization.
Experience
Work history, roles, and key accomplishments
Management & Analysis Intern
Finance & Administration eCommerce
Provided back-office support, organized internal data workflows, and performed document control. Processed and analyzed quantitative financial data to support management in strategic decision-making.
Education
Degrees, certifications, and relevant coursework
Professional Certificate, Digital Marketing & E-commerce
Earned a Google Professional Certificate in Digital Marketing & E-commerce, with specialization in SEO/SEM strategy, web analytics, Paid Media campaign management, conversion rate optimization (CRO), and sales funnels.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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