Ido Freund
@idofreund
I’m a Programs & Marketing Insights Manager driving trust-and-safety analytics.
What I'm looking for
I lead programs and marketing insights work for content operations, with a focus on Trust & Safety. I uncover policy and audio-moderation gaps, turn research into actionable recommendations, and support high-impact enforcement outcomes.
During the Israel-Hamas war, my research findings influenced global policy changes and enabled the largest simultaneous content takedown in 2024. I also use my data to train ML/AI solutions that remove over 1M videos annually, and to support human moderator training across TikTok globally.
I build globally adopted data solutions and dashboards, using SQL-driven reporting to facilitate app localization and strengthen decisions through data insights. I bring a strong background in OSINT/WEBINT, qualitative and data analysis, digital diplomacy, and team leadership across cross-functional stakeholders.
Experience
Work history, roles, and key accomplishments
Managed programs and marketing insights for TikTok’s Israel content operations team, partnering with Trust & Safety to identify policy and audio moderation gaps. Led research that contributed to global policy changes and large-scale coordinated content takedowns, and built data solutions using SQL and dashboards to support localization.
Conducted Trust and Safety research within ActiveFence’s go-to-market team, publishing analyses across multiple violative verticals including violent extremism and hate speech. Produced reports used by Trust & Safety personnel and authored publications related to major events.
MENA SME
Vocativ
Jan 2018 - Jan 2020 (2 years)
Used OSINT and WEBINT platforms to research and generate news stories, including election influence and online propaganda investigations. Produced investigative pieces based on selected topics related to Iranian online activity and misinformation.
Editor-in-Chief & Digital Diplomacy
COGAT
Jan 2017 - Jan 2018 (1 year)
Led the COGAT Digital Diplomacy Department, managing a team responsible for strategy, scheduling, production, and logistics across Arabic, English, and Hebrew content. Served as a top SME and point of contact for leadership needs and conducted high-profile interviews and public speaking.
Newsperson, Arab World Desk
Channel 10 News Division
Jan 2013 - Jan 2017 (4 years)
Worked as a newsperson for the Arab World Desk within Israel’s Channel 10 News division, producing news stories and documentaries. Conducted interviews, including a recorded interview with the Grand Mufti of Jerusalem.
BA History Course Instructor
The Hebrew University of Jerusalem
Jan 2013 - Jan 2014 (1 year)
Taught an undergraduate BA history course covering trends in historiography and introductory work up to advanced scholarship. Delivered course instruction for an undergrad cohort.
Consultant & Head of OSA
Rothberg International School
Jan 2011 - Jan 2013 (2 years)
Served as Consultant and Head of the Office for Student Activities (OSA) at Rothberg International School, leading a small team responsible for undergraduate student activities. Managed trips and events and supported student mental health needs.
Commander, Leader & Arabic Teacher
8200 Intelligence Unit (IDF Education)
Jan 2006 - Jan 2009 (3 years)
Commanded, led, and taught Modern Standard Arabic within the 8200 Intelligence Unit education context. Provided leadership and instruction as part of an IDF educational role.
Education
Degrees, certifications, and relevant coursework
The Hebrew University of Jerusalem
Doctor of Philosophy, Middle Eastern Studies
Ph.D. candidate in Middle Eastern Studies researching the Islamic schism in the Gaza Strip and the relationship between Hamas and the Salafists.
The Hebrew University of Jerusalem
Master of Arts, Middle Eastern Studies
Grade: 94.71
Earned an M.A. in Middle Eastern Studies (94.71) with a thesis on perceptions of jihad in the Palestinian arena—Salafists and Hamas in Gaza.
The Hebrew University of Jerusalem
Bachelor of Arts, Middle Eastern Studies
Grade: Cum Laude (94.04)
Completed a B.A. through the School of History Honors Program with a focus on Middle Eastern Studies (Cum Laude, 94.04).
Availability
Location
Authorized to work in
Job categories
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