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Ibrahim ElaasarIE
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Ibrahim Elaasar

@ibrahimelaasar

I build and scale customer operations across fintech, e-commerce, and BPO.

Egypt
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What I'm looking for

I'm looking to lead and scale customer operations where I can build high-performing teams, improve customer experience through automation and analytics, manage complex multi-site operations, and drive measurable cost, quality, and growth outcomes.

At Infoline, I direct end-to-end operations across telecom, fintech, food aggregation, automotive, AI-driven platforms, and ride-hailing, leading 500+ FTEs across multi-site, multi-region environments. I improved efficiency by 30%, reduced cost-to-serve by 20%, and expanded operations across Oman, GCC, EMEA, and MEA.

Previously, I built Axis Pay's customer operations function from scratch, scaling to 50,000+ monthly omnichannel inquiries within 60 days. At Jumia and Careem, I led large regional teams, improved CSAT and SLA performance, launched self-service and chatbot solutions, and supported marketplace, merchant, payment, and delivery operations.

Across 15+ years in MENA and GCC markets, I've built operations teams, managed multi-million-dollar budgets, strengthened vendor performance, and developed customer experience programs. I bring a data-driven approach to workforce planning, automation, quality, and sustainable growth.

Experience

Work history, roles, and key accomplishments

IN
Current

Director of Operations

Infoline

Jul 2024 - Present (2 years 2 months)

Directed end-to-end operations for a portfolio spanning telecom, fintech, food aggregation, automotive, AI-driven platforms, and ride-hailing, overseeing 500+ FTEs across multi-site, multi-region environments. Improved operational efficiency by 30% through process automation and AI-driven workforce solutions, and reduced cost-to-serve by 20%.

AP

Head of Customer Operations & Account Management

Axis Pay

Oct 2022 - Jan 2024 (1 year 3 months)

Launched a full operations function, scaling to 50,000+ monthly inquiries across voice, chat, email, WhatsApp, and community channels within 60 days. Implemented COPC best practices, reducing AHT by 18%, increasing FCR to 92%, and lifting CSAT from 78% to 91% within the first year.

Jumia logoJU

Head of Customer Operations

Jumia

Jul 2020 - Sep 2022 (2 years 2 months)

Led 300+ FTEs across inbound, live chat, social media, aftersales, and issue resolution, reporting directly to the COO. Delivered 10% YoY CSAT improvement and 12% SLA compliance uplift, and deployed chatbots and self-service portals deflecting 20% of Tier I inquiries.

HO

Operations Consultant

Homzmart

Jan 2020 - Mar 2020 (2 months)

Built the operations function from scratch for a high-growth e-commerce startup, launching omnichannel customer support and issue-resolution teams within 6 weeks. Established vendor management and onboarding processes, onboarding 300+ vendors and aligning support capacity to seller sales requirements at 75% SLA.

Teleperformance logoTE

Content Manager (Technical Lead) – Samsung Account

Jun 2010 - Jul 2013 (3 years 1 month)

Served as the primary liaison between Samsung HQ and customer support operations, creating troubleshooting guides, signing off technical materials, and delivering agent training. Managed escalation workflows for product issues and developed structured change management methodologies for product updates.

XC

Technical Support Agent

Xceed Contact Center

Jun 2007 - May 2010 (2 years 11 months)

Provided voice and non-voice technical support to customers in the UK, Ireland, USA, and Canada markets, including Microsoft Xbox product support. Maintained high customer satisfaction while achieving upsell targets for overseas product portfolios.

Education

Degrees, certifications, and relevant coursework

Udemy logoUD

Udemy

PMP – Project Management Professional (v6.0), Project Management

PMP – Project Management Professional (v6.0) course in progress, expected completion ongoing.

CC

Centro Cervantes

Certified Spanish Language Course, Spanish Language

Certified Spanish Language Course completed in March 2011.

Ain Shams University logoAU

Ain Shams University

Bachelor of Arts, Arts

Bachelor of Arts degree from Ain Shams University, Cairo, graduated in September 2011.

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