
Helena Leite Patrocínio
@helenaleitepatrocnio
PR and Influencer Marketing Assistantr, creating campaign briefs and organizing brand events.
What I'm looking for
At my current occupation, I develop briefs and communication materials for content and brand campaigns, manage influencer relations, prepare monthly reports and coordinate deliverables. I also write and localize press materials and organize and support event execution for brands across consumer goods, technology, and fashion.
At my previous job, I monitored social media and tracked brand mentions. I prepared weekly and monthly performance reports and supported community management and crisis monitoring.
I hold a Bachelor's Degree in Public Relations from University of São Paulo (USP) and am pursuing an MBA in Political Marketing and Electoral Campaigns there, expected to graduate in January 2027. I'm interested in contributing to brand-building, and integrated communication initiatives.
Experience
Work history, roles, and key accomplishments
PR and Influencer Marketing Assistant
Another
Developed briefs and communication materials for content and brand campaigns. Managed influencer relations, coordinated deliverables, wrote and localized press materials, and supported event execution.
PR and Influencer Marketing Trainee
Another
Mapped and built relationships with influencers, produced press releases, maintained journalist relationships, prepared press kits and promotional materials, and developed briefs and content outlines.
Social Media Monitoring Analyst Jr.
Virta Comunicação
Monitored social media and tracked brand mentions. Prepared weekly and monthly reports to track performance and results, and supported community management and crisis monitoring.
Education
Degrees, certifications, and relevant coursework
University of São Paulo
MBA, Political Marketing and Electoral Campaigns
MBA in Political Marketing and Electoral Campaigns, expected to graduate in January 2027. Scholarship recipient with knowledge of resource management, narrative development, research, and public communication.
University of São Paulo
Bachelor's Degree, Public Relations
Activities and societies: Communications and Language research team; executive management of the university's student union; coordination of the Black Students Assembly.
Bachelor's Degree in Public Relations with extracurricular activities including a communications and language research team, executive management of the student union, and coordination of the Black Students Assembly.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
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