Gurjit Singh

I'm a Senior Brand & Marketing Design Leader with over 17 years of experience driving brand communication, SaaS marketing, and creative operations across IT Services, SaaS, EdTech, Healthcare, Hospitality, and Consumer industries. I specialize in leading cross-functional creative teams, executing high-volume multi-channel campaigns, and building consistent brand experiences across digital and print.

Currently, as Team Lead – Designer (Digital & AI Media) at Netsmartz Infotech, I lead and mentor a design team delivering end-to-end creative production for global SaaS marketing campaigns — from webinar assets and landing pages to email campaigns, social media creatives, and sales enablement collateral. I've implemented AI-assisted workflows using Adobe Firefly, Magnific, Nano Banana, and OpenAI GPT Image to boost production efficiency and streamline repetitive creative tasks, while also collaborating with global marketing, sales, and product teams to translate business goals into high-performing visual communication.

Previously, as Senior Graphic Designer at Varmalla Hospitality, I led visual branding and integrated marketing design for hospitality and wedding brands across digital, print, and event campaigns.

I'm skilled across Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro, InDesign), Figma, Canva, CorelDRAW, and emerging AI design tools, and I bring strong creative operations, stakeholder management, and workflow optimization expertise to every project. I'm passionate about combining creativity with operational excellence and AI technology to accelerate marketing performance.