Gary Bleasdale

As the Tech Lead for Havaianas North America, I bridge the gap between development and business strategy, driving e-commerce success. I am responsible for the technical direction of the Shopify platform, leading improvements in team responsiveness and site performance, and mentoring developers.

Co-founded a medical assistance company, focusing on providing home healthcare services.

Led the migration of Havaianas North America from Salesforce to Shopify, mentoring developers and creating a mobile-first Shopify theme. Developed a custom application to integrate Shopify with ERP and other platforms.

Managed the internal development of the Shopify platform for Havaianas LATAM, serving as a technical expert and planning the migration of Havaianas North America. Delivered presentations and integrated with distributors.

Provided support for Havaianas Latin America and other clients, resolving technical issues and ensuring optimal functionality across e-commerce platforms.

Managed operations in Brazil and Argentina, overseeing business development and strategic initiatives.

Directed programmatic advertising operations across LATAM, focusing on optimizing ad performance and client satisfaction.

Managed client accounts and provided support for advertising solutions, ensuring client satisfaction and retention.

Executed trades and managed client accounts, ensuring optimal ad placements and performance.

Supported ad operations, focusing on optimizing ad placements and ensuring smooth execution of campaigns.

Grade: First Class Honours

Completed a Bachelor of Arts in Business Economics with First Class Honours, focusing on the principles of economics and their application in business contexts. Developed analytical skills and a strong understanding of economic theory and its practical implications in the business world.