Gabriel DeLeon

Produced short-form social content for a touring country artist, creating two top-performing videos that exceeded average viewership by 226% and likes by 164%. Developed creative concepts, content calendars, and led marketing strategy for a philanthropic campaign.

Conducted direct constituent engagement to assess public sentiment and gather qualitative insights. Maintained CRM records, analyzed field performance metrics, and delivered recommendations to refine messaging and outreach tactics.

Conducted client needs assessments and recommended tailored solutions. Managed prospect outreach, nurtured client relationships, and maintained accurate CRM records.

Produced and edited multimedia content for digital and broadcast platforms, enhancing audience engagement for a collegiate athletics program. Collaborated on creative briefs and visual strategies, and contributed to an Emmy-winning live broadcast.

Developed creative concepts and strategic direction for event campaigns, leading to a video recap with 31.7k views and outperforming comparable content by 407% in views. Led social media communications and alumni engagement, and supported philanthropic initiatives.

Oversaw event operations and coordinated logistics for large-scale athletic events. Collaborated with internal teams and external partners to resolve challenges and improve coordination.

Activities and societies: Relevant projects include a capstone project for Chad Jones Law Foundation and an academic research paper on JUUL marketing campaign analysis.

Pursuing a Bachelor of Science in Communication with over 100 credit hours completed; degree completion pending.