Felipe Martinez Mora
@felipemartinezmora
AI implementation leader bridging business strategy and production-grade solutions.
What I'm looking for
I work on AI from both a business and technical perspective. I help identify where it makes sense to use it, then lead the work to build and implement it—taking projects from early discussions with leadership through to systems running in production. My experience across technology, marketing, and sales keeps me focused on results.
I’ve led discovery workshops, defined AI roadmaps, and scoped initiatives across multiple teams in a structured, client-style engagement model. In my current role, I delivered automation and AI systems that replaced manual work (equivalent to ~17 roles in cost savings) and presented insights to executives for decision-making. I also defined data governance and responsible AI practices covering privacy, access, and safe usage.
Earlier, I designed data architecture and automated reporting workflows, reducing manual effort by ~40%, while building finance data models for forecasting and visibility. I also built a locally trained computer vision model (~95% accuracy) to detect metal 3D printing defects in real time and created dashboards to support funnel, retention, and performance tracking. As a founder, I built an AI-driven wellness platform using LLMs, RAG, and multi-agent systems with analytics and feedback loops.
Experience
Work history, roles, and key accomplishments
AI & Implementation Lead
FocalPoint Coaching
Jan 2024 - Present (2 years 6 months)
Led discovery and execution of AI initiatives, defining an AI roadmap and scoping projects across multiple teams. Delivered PoC-to-production AI and automation solutions, including responsible AI and data governance practices.
Solutions Architect (Data & Analytics)
FocalPoint Coaching
Jun 2023 - Jan 2024 (7 months)
Designed data architecture across CRM, finance, and operations systems and automated reporting workflows. Led data standardization/master data management and evaluated platforms and cloud options balancing cost, scalability, and security.
Senior Data Analyst Lead
Rapidia Tech Inc.
Dec 2022 - May 2023 (5 months)
Built and deployed a locally trained computer vision model to detect metal 3D printing defects in real time. Implemented real-time monitoring and created dashboards to provide leadership insights.
Data Analyst & Marketer Lead
Rapidia Tech Inc.
May 2022 - Dec 2022 (7 months)
Led marketing using data and performance tracking, improving targeting and engagement through analytics. Connected marketing results to revenue and business planning.
Co-founder - IT Manager
Shallohm
Jan 2019 - Mar 2022 (3 years 2 months)
Led technology and data strategy for a growing business, building internal automation, analytics, and reporting systems. Translated marketing, sales, and operations needs into technical solutions.
Founder & Data/AI Lead
FuseSoul
Built an AI-driven wellness platform using LLMs, RAG, and memory-based systems to guide users in real time. Designed a multi-agent architecture with context tracking and created analytics/feedback loops to improve engagement and product decisions.
Education
Degrees, certifications, and relevant coursework
Pontifical Xavierian University
Industrial Engineering (Data, Operations & Business)
2013 - 2019
Completed Industrial Engineering studies with an emphasis on data, operations, and business (2013–2019). Received a Laureate Thesis Award (Industrial Design & Manufacturing) in 2019.
Availability
Location
Authorized to work in
Job categories
Skills
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