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Felipe Martinez Mora

@felipemartinezmora

AI implementation leader bridging business strategy and production-grade solutions.

Canada
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What I'm looking for

I’m looking for a role where I can combine AI strategy and hands-on implementation—running discovery, leading cross-functional delivery to production, and building responsible AI/data governance while partnering closely with executives and stakeholders.

I work on AI from both a business and technical perspective. I help identify where it makes sense to use it, then lead the work to build and implement it—taking projects from early discussions with leadership through to systems running in production. My experience across technology, marketing, and sales keeps me focused on results.

I’ve led discovery workshops, defined AI roadmaps, and scoped initiatives across multiple teams in a structured, client-style engagement model. In my current role, I delivered automation and AI systems that replaced manual work (equivalent to ~17 roles in cost savings) and presented insights to executives for decision-making. I also defined data governance and responsible AI practices covering privacy, access, and safe usage.

Earlier, I designed data architecture and automated reporting workflows, reducing manual effort by ~40%, while building finance data models for forecasting and visibility. I also built a locally trained computer vision model (~95% accuracy) to detect metal 3D printing defects in real time and created dashboards to support funnel, retention, and performance tracking. As a founder, I built an AI-driven wellness platform using LLMs, RAG, and multi-agent systems with analytics and feedback loops.

Experience

Work history, roles, and key accomplishments

FC
Current

AI & Implementation Lead

FocalPoint Coaching

Jan 2024 - Present (2 years 6 months)

Led discovery and execution of AI initiatives, defining an AI roadmap and scoping projects across multiple teams. Delivered PoC-to-production AI and automation solutions, including responsible AI and data governance practices.

FU

Founder & Data/AI Lead

FuseSoul

Built an AI-driven wellness platform using LLMs, RAG, and memory-based systems to guide users in real time. Designed a multi-agent architecture with context tracking and created analytics/feedback loops to improve engagement and product decisions.

Education

Degrees, certifications, and relevant coursework

Pontifical Xavierian University logoPU

Pontifical Xavierian University

Industrial Engineering (Data, Operations & Business)

2013 - 2019

Completed Industrial Engineering studies with an emphasis on data, operations, and business (2013–2019). Received a Laureate Thesis Award (Industrial Design & Manufacturing) in 2019.

Tech stack

Software and tools used professionally

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