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Felipe Andrade

@felipeandrade1

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Data Scientist at Claro Brasil, where I tested a sales chatbot and built campaign forecasting and dashboards.

Brazil

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At Claro Brasil, I design and analyze marketing A/B tests, including a plan-recommendation experiment whose winning variant was adopted. I also build time-series forecasts and customer lifecycle cohort analyses, and develop dashboards to track campaign performance.

At Santander Brasil, I built and maintained Databricks ETL pipelines for customer-experience records. Earlier, at Claro Brasil, I built an AWS data pipeline that reduced data latency from D-1 to 15 minutes, and at Bradesco I analyzed an app experiment and developed fraud-detection model prototypes.

Experience

Work history, roles, and key accomplishments

Current

Data Scientist

Current

Claro Brasil

Mar 2025 - Present (1 year 6 months)

- Design and analyze A/B tests for marketing initiatives, including a plan-recommendation experiment whose winning variant was adopted
- Run hypothesis tests and campaign evaluations using Python and SQL
- Build time-series forecasting (Prophet) and customer lifecycle cohort analyses
- Develop Power BI and Tableau dashboards for campaign performance tracking

Data Scientist

Santander Brasil

Oct 2024 - Mar 2025 (5 months)

- Built and maintained ETL pipelines on Databricks (PySpark, SQL) processing millions of customer-experience records

Python Statistical Analysis Data Science MySQL Machine Learning

Data Scientist

Claro Brasil

Dec 2022 - May 2024 (1 year 5 months)

- Built an AWS data pipeline (Lambda, S3, RDS) that reduced data latency from D-1 to 15 minutes for the analytics team
- Ran iterative A/B tests on a WhatsApp sales chatbot, reducing lead drop-off in the sales funnel
- Delivered a company-wide statistics workshop to promote data-driven decision making

Data Scientist

Bradesco

Feb 2022 - Dec 2022 (10 months)

- Analyzed an A/B test for auto-replacing expired credit cards in the app, increasing card approved transaction rates
- Built Power BI KPI dashboards used by managers and clients, replacing manual PowerPoint reporting
- Performed exploratory analysis and prototyped ML models (regularized regression) for fraud detection

Team Lead

Uber

Dec 2018 - Jan 2020 (1 year 1 month)

- Led a team of 8 to 15 investigation specialists, including 1:1s, development plans, and hiring interviews
- Used SQL to analyze team performance data and build action plans to hit KPIs

Communication Skills Analytical Skills MySQL KPIs Query Writing Statistical Analysis Analytics Attention To Detail SQL Autoatendimento De Clientes Problem Solving Analytical Techniques

Community Support Representative

Uber

Dec 2016 - Dec 2018 (2 years)

- Conducting Safety Incident analysis, and investigations on Users and groups of interest to
determine whether they pose a threat to the platform and or other Users.

Communication Skills Query Writing Attention To Detail Autoatendimento De Clientes Analytical Techniques