Fathunatun Nirwana Wati
@fathunatunnirwanawat
Senior Financial Analyst specializing in FP&A and pricing models to drive profitable growth.
What I'm looking for
I’m a Senior Financial Analyst with 15+ years of experience driving profitability and commercial performance across heavy equipment and logistics industries. I managed a pricing portfolio exceeding IDR 10+ Billion revenue across 65 branches nationwide, consistently maintaining gross margins above 10% and achieving 98% pricing accuracy through structured pricing governance and advanced financial modeling.
In my self-managed role (2020 – Present), I manage full P&L including budgeting, cash flow forecasting, and cost control. I implemented ABC costing to strengthen pricing discipline and margin transparency, and established an ERP-based SOP system to improve operational governance while sustaining financial stability through profitably and working capital analysis.
Previously, I led customer insight and pricing work for 65 branches, delivering weekly and monthly performance reporting for commercial decisions. I’ve also built cost build-up modeling for heavy equipment in mining, designed discount structures and pricing simulations, and supported sales negotiations—paired with SAP reporting environments and ERP system implementations to deliver decision-ready financial insights.
Experience
Work history, roles, and key accomplishments
Independent Financial & Ops Lead
Self-Employed
Jan 2020 - Present (6 years 2 months)
Managed end-to-end P&L, budgeting, cash-flow forecasting, and cost control, and implemented ABC costing to improve pricing discipline and margin transparency. Established ERP-based SOP governance and performed recurring profitability and working-capital analysis to sustain financial stability.
Senior Analyst - Customer Pricing
PT Trakindo Utama
Jan 2016 - Jan 2020 (4 years)
Delivered weekly and monthly performance reporting and conducted customer insight analyses to support pricing adjustments. Managed a pricing portfolio exceeding USD 600,000 across 65 branches while maintaining margins above 10% and producing executive-level profitability insights.
Senior Analyst - Customer Insight
PT Trakindo Utama
Jan 2016 - Jan 2020 (4 years)
Delivered weekly and monthly performance reporting to support commercial decisions and conducted structured customer insight analysis to drive pricing adjustments. Managed a pricing portfolio exceeding USD 600,000 across 65 branches while maintaining margins above 10% and providing executive-level profitability insights.
Senior Pricing Analyst
PT Trakindo Utama
Jan 2013 - Jan 2016 (3 years)
Built cost build-up models for heavy equipment in the mining industry and designed discount structures and marketing programs while protecting margin. Supported sales negotiations with structured pricing simulations and performed pricing review and profitability impact analysis.
Country Pricing Executive
DHL Express
Jan 2012 - Jan 2013 (1 year)
Performed pricing, costing, and profitability analysis for national accounts and supported RFQ pricing strategy and yield improvement initiatives. Provided margin visibility and win/loss analysis to management and delivered pricing training to sales teams while supporting strategic pricing projects and annual cost model reviews.
Pricing Analyst - Head Office
PT Trakindo Utama
Jan 2007 - Jan 2011 (4 years)
Maintained and updated pricing configurations for forestry, construction, and agriculture equipment. Monitored branch pricing KPIs to ensure competitiveness while minimizing price-reduction requests.
Education
Degrees, certifications, and relevant coursework
Universitas Mercu Buana
Master of Management, Operations
Grade: GPA 3.7/4.0
Master of Management (Operations) at Universitas Mercu Buana in Jakarta. Achieved a GPA of 3.7/4.0.
Universitas Islam Indonesia
Bachelor of Accounting, Accounting
Grade: GPA 3.37/4.0
Bachelor of Accounting at Universitas Islam Indonesia in Yogyakarta. Achieved a GPA of 3.37/4.0.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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