Open to opportunities

Evelina Tkachenko

@evelinatkachenko

Message

I build integrated marketing campaigns, brand stories, and visual assets that grow audience engagement.

Canada

Message

What I'm looking for

I'm looking for a marketing or creative role where I can develop integrated campaigns, strengthen brand storytelling, create visual content, and collaborate with cross-functional teams to grow audience engagement.

I've developed integrated marketing campaigns, promotional assets, and audience-focused content for Kazka Entertainment Inc. across social media, print, and events.

As Art Director / Marketing & Visual Communications Coordinator, I create posters, digital assets, and branded merchandise that support outreach, lead generation, and brand awareness. I also research audiences, optimize social content timing and messaging, and collaborate with performers, vendors, and community partners as the company expands into new North American markets.

My Creative Advertising diploma strengthened my hands-on approach to art direction, copywriting, uncovering insights, developing big ideas, and executing campaigns for real clients.

I've also contributed art direction and narrative design for a Second Front UA Foundation photo exhibition, using visual storytelling and engaging photo-zone concepts to support donations and audience engagement.

Experience

Work history, roles, and key accomplishments

Current

Art Director / Marketing & Visual Communications Coordinator

Current

Kazka Entertainment Inc.

Sep 2022 - Present (4 years)

Developed and executed integrated marketing campaigns across social media, print, and event channels to increase audience engagement and brand awareness. Created marketing collateral including promotional posters, digital assets, and branded merchandise to support outreach and lead generation efforts.

Content Creation Photoshop Illustrator Copywriting Marketing Strategies Social Media Management Audience Research Brand Development

Education

Degrees, certifications, and relevant coursework

Seneca Polytechnic

Diploma, Creative Advertising

2023 - 2025

Activities and societies: Collaborated on integrated campaigns, applying creativity, strategic thinking, and teamwork.

Earned a diploma in Creative Advertising, with a focus on art direction and copywriting, gaining hands-on experience with real clients. Gained skills in uncovering insights, developing big ideas, and executing campaigns that align with brand strategy and compelling visual storytelling.