Evaleneni Ekum
@evaleneniekum
Social media marketer leveraging analytics and creative content to grow brand visibility and engagement.
What I'm looking for
I am a detail-oriented Genetics graduate turned social media marketer who combines analytical thinking with creative content strategy to drive brand growth. I leverage tools like Hootsuite, Buffer, Meta Business Suite, Ahrefs, Canva and CapCut to plan, schedule, and optimize campaigns.
I have hands-on experience managing accounts, creating visuals and video content, and executing paid and organic campaigns that increase audience engagement and visibility. At Neo Wears I managed posting schedules, client communications and community engagement to strengthen brand presence.
At Ebony Thrifted Hair I developed and executed video marketing strategies and designed visual reels that boosted engagement and awareness. At Artimetrics I implemented SEO-informed content and ran Facebook and Instagram ad campaigns optimized for conversions and ROI.
I bring strong copywriting, analytics, and community management skills, with a focus on data-driven decisions, trend analysis and continuous optimization to deliver measurable results.
Experience
Work history, roles, and key accomplishments
Social Media Specialist
Artimetrics
Jul 2025 - Sep 2025 (2 months)
Implemented SEO-driven social content and data-driven campaigns across social platforms, crafted copy and graphics, and ran optimized Facebook and Instagram ad campaigns to grow audience and ROI.
Social Media Manager
Ebony Thrifted Hair
Jan 2025 - Apr 2025 (3 months)
Developed and executed video marketing strategies and designed visual reels that boosted engagement and brand awareness across multiple social platforms.
Social Media Manager
Neo Wears
Dec 2023 - Sep 2024 (9 months)
Managed Neo Wears' social media presence by creating and scheduling posts, handling client communications and email management, and engaging communities to build brand loyalty.
Education
Degrees, certifications, and relevant coursework
University of Calabar
Bachelor of Science, Genetics and Biotechnology
2020 - 2025
Pursuing a Bachelor of Science in Genetics and Biotechnology at the University of Calabar from 2020 to 2025, focusing on genetic analysis and biotechnology applications.
Mary Slessor Academy Secondary School
Senior Secondary Certificate Examination, Secondary Education
2014 - 2020
Completed Senior Secondary Certificate Examination (SSCE) at Mary Slessor Academy, covering a general secondary school curriculum.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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