Elohor User
@elohoruser
Digital marketing specialist at Ella & Black Associates Limited, growing brand engagement through social strategy and analytics.
NigeriaWhat I'm looking for
At Ella & Black Associates Limited, I design and execute social media strategies that grow brand awareness and audience engagement. I analyze campaign performance with Google Analytics and Facebook Insights, then share monthly KPI reports and dashboards with senior stakeholders.
I create images, videos, infographics, and podcasts tailored to each brand’s voice and audience. I also build influencer partnerships and use A/B tests to improve content and posting schedules.
As a freelance Social Media Manager for Swishtreats Bakery, I’m building its social media presence from the ground up and creating content for product showcases, promotions, and seasonal offers. I use HeyGen AI and Canva AI to streamline content creation, and I’m expanding my expertise in AI marketing automation and digital advertising for senior growth and performance marketing roles.
Experience
Work history, roles, and key accomplishments
Social Media Manager
Swishtreats Bakery
Jan 2026 - Present (10 months)
Managed all social media channels for a Lagos-based bakery, building brand presence from the ground up. Developed and scheduled engaging content, tracked engagement metrics, and leveraged AI tools to streamline content creation.
Social Media Manager
Ella & Black Associates Limited
Aug 2021 - Present (5 years 3 months)
Designed and executed multi-platform social media strategies that grew brand awareness and audience engagement. Analyzed campaign performance using Google Analytics and Facebook Insights, delivered monthly KPI reports, and led influencer partnerships and crisis management.
Content Creator / Social Media Manager
Lagos State Secretariat
Jan 2021 - Dec 2022 (1 year 11 months)
Supported content creation and community management as part of the National Youth Service Corps placement.
Content Creator & Social Media Manager
MTech Communications
Feb 2017 - Jul 2021 (4 years 5 months)
Managed visual content and design for the MTech music app and coordinated promotional brand events. Created engaging content across social platforms, monitored customer inquiries, and analyzed campaign performance to produce actionable reports.
Education
Degrees, certifications, and relevant coursework
University of Lagos
Bachelor of Science, Mass Communication
2015 - 2019
Earned a Bachelor of Science in Mass Communication from the University of Lagos from 2015 to 2019.
HubSpot Academy
HubSpot Marketing Certification, Marketing
Completed the HubSpot Marketing Certification through HubSpot Academy.
Google Skillshop
Google Ads Display Certification, Digital Marketing
Completed the Google Ads Display Certification through Google Skillshop.
Edureka
AI Training, Artificial Intelligence
Completed AI training through Edureka.
Google Skillshop
Google Analytics Certification, Digital Marketing
Completed the Google Analytics Certification through Google Skillshop.
Availability
Location
NigeriaAuthorized to work in
Salary expectations
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