Eliza Pana

I’m a results-driven Marketing Specialist and Virtual Assistant with 3 years of experience building high-impact email campaigns and SEO initiatives. I focus on nurturing warm leads with content sequencing and technical improvements that translate into measurable organic growth and conversions.

In my current role, I lead email marketing using automated sequences (intro, nurture, and follow-ups) to keep engagement strong every 4–8 weeks. I design and write brand-aligned email copy to improve open rates (25%+) and click-through rates, while monitoring performance and reporting actionable insights.

I also run technical SEO audits and execute quick-win strategies to strengthen keyword rankings and search visibility. My on-page SEO work includes meta-tag optimization, header structuring, and internal linking improvements, plus ongoing management of Google Business Profiles and local listings to increase lead opportunities.

I bring an operator’s mindset: I document comprehensive workflows, processes, and campaign strategies so teams can scale business operations consistently. I’m especially motivated by opportunities where data, automation, and clear measurement help a marketing function move faster and perform better.