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Eiman FatimaEF
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Eiman Fatima

@eimanfatima

GoHighLevel Specialist at GHL Savvy who built sales funnels and lead-nurturing automations that improved conversions.

Pakistan
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At GHL Savvy (SMC-Private) Limited, I implemented technical SEO that lifted website performance scores to 80+. I also built sales funnels, landing pages, and e-commerce stores with Stripe checkout, upsells, and downsells.

I managed CRM pipelines and lead tracking, then built email and SMS nurturing sequences with conditional logic to move prospects toward conversion. I also ran A/B-tested campaigns and set up appointment booking and client onboarding workflows.

On projects, I built AI-driven lead follow-ups that improved lead-to-client conversion rates and refined funnel layouts and messaging through A/B testing. Earlier, I produced SEO-oriented content at Let Rank Software House and supported program records and coordination at the Ministry of Planning, Development & Special Initiatives.

Experience

Work history, roles, and key accomplishments

MI

Intern, Plan of Coordination Section

Ministry of Planning, Development & Special Initiatives

Jul 2024 - Sep 2024 (2 months)

Maintained international aid program records and supported administrative coordination across departments. Participated in official meetings and contributed to program documentation and reporting.

LH

Content Writing Intern

Let Rank Software House

Nov 2023 - Feb 2024 (3 months)

Produced SEO-oriented written content to support client marketing campaigns and web presence.

GL

GoHighLevel (GHL) Specialist

GHL Savvy (SMC-Private) Limited

Jan 2026 - Present (9 months)

Implemented technical SEO and built high-converting sales funnels, landing pages, and e-commerce stores. Managed CRM pipelines, lead-nurturing sequences, and email/SMS campaigns with A/B testing.

Education

Degrees, certifications, and relevant coursework

The Islamia University of Bahawalpur logoTB

The Islamia University of Bahawalpur

Bachelor of Science, Digital Marketing

2022 - 2026

Grade: 3.79/4.0 (84%)

Bachelor of Science in Digital Marketing with a CGPA of 3.79/4.0 (84%).

MI

Ministry of Planning, Development & Special Initiatives

SDGs Training, Sustainable Development Goals

2024 - 2024

Completed Sustainable Development Goals (SDGs) Training with UNICEF in August 2024.

BB

Business Incubation Centre, Islamia University of Bahawalpur

Freelance Breakthrough Course, Freelancing

2022 - 2022

Completed the Freelance Breakthrough Course from August to September 2022.

MB

Moon Girls College, Bahawalpur

Intermediate, Computer Science

2019 - 2021

Grade: 969/1100 (88%)

Intermediate in Computer Science with a score of 969/1100 (88%).

TB

The Central Public High School, Bahawalpur

Matriculation, Science

2017 - 2019

Grade: 846/1100 (77%)

Matriculation in Science with a score of 846/1100 (77%).

Tech stack

Software and tools used professionally

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