At Stride (CentralApp), I’m the sole designer for a live SaaS platform serving businesses across Europe. I rebuilt onboarding into a self-service experience, and the markets expanded from 2 to 6 in the same period.
At Creatr, I led end-to-end product design for an AI website builder from concept to launch and iteration. The product reached 15,000+ users, and I designed and launched a Figma plugin ecosystem that reached 25,000+ users.
I’ve also worked across product and brand design at D.O.B.T.H.O. and delivered product design projects as a freelancer. My work includes user research, prototyping, and design systems, with a focus on making digital products easier to use.
