At Digi Maniac, I plan and run Meta Ads campaigns for lead generation and direct sales across multiple brands. I also manage and optimise Google Search and Display campaigns to drive leads and conversions.
I build and test Custom, Lookalike, and retargeting audiences, and set up Facebook Pixel and conversion tracking. I run creative A/B tests and monitor CPC, CPL, CTR, and conversion rate to make campaign optimisations.
I prepare weekly client reports with metrics and recommendations, and qualify leads through cold calling and follow-ups. My toolkit includes Google Ads, Meta Ads, Mailchimp, AiSensy, and Zapier.
