At Sun Media Marketing, I improved search visibility for B2B and service-business websites through keyword research, on-page updates, and technical SEO. I worked on projects across the UK, USA, India, and African markets, including about 16 UK local and professional-service SEO projects.
I resolved crawlability and indexing issues by auditing site metadata, headings, broken links, sitemaps, robots.txt, structured data, and status codes. I used Screaming Frog, Google Search Console, and GA4 as part of that work.
I also optimized content for search intent with content-gap analysis and topical planning, working across sectors including local services, manufacturing, legal, pharma, construction, and IT. My content tools included Surfer SEO, Rank Math, and Yoast.
Alongside SEO, I supported Google Ads, Meta Ads, and LinkedIn Ads campaigns for lead generation. In selected reporting periods, my campaign work included 1,130 clicks and 69 conversions for legal and IP Google Ads campaigns in India, and 189 leads from pharmaceutical LinkedIn Ads targeting Latin America and Africa.
