Open to opportunities

Dhia eddine Bedoui

@dhiaeddinebedoui

UI/UX Designer and brand strategist crafting bold digital experiences through strategic design and digital storytelling.

Tunisia

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What I'm looking for

I’m looking for a role where I can own UI/UX and brand work end-to-end—turning strategy into wireframes, prototypes, and design systems that improve usability, drive engagement, and connect with audiences through digital storytelling.

I’m a multidisciplinary designer with 6+ years of experience helping bold brands, startups, and creatives stand out through strategic design and digital storytelling. I specialize in branding, UI/UX design, and social media content creation to deliver impactful visual identities and user experiences.

In my roles as Graphic & UI/UX Designer and Product Designer, I led end-to-end branding and product design—from turning client needs into functional web and app designs to collaborating with developers and marketers for smooth implementation. I’ve improved user journeys using wireframes, prototypes, and interactive flows, including a result of a 25% increase in active users.

As a Freelancer Brand Strategist & Social Media Manager, I deliver 20+ brand identities and websites, increase Instagram engagement by 30%+, and build long-term partnerships by managing projects from research to final delivery. I’m driven by creating scalable design systems, responsive layouts, and content strategies that connect deeply with audiences.

Experience

Work history, roles, and key accomplishments

Current

Freelance Brand Strategist

Current

Dhiabedoui

Feb 2024 - Present (2 years 4 months)

Delivered 20+ brand identities and websites for clients in food, lifestyle, and tech. Increased Instagram engagement by 30%+ using branded templates and content strategies, and created conversion-focused websites to boost lead generation.

Brand Strategy Brand Identity Design Content Strategy Website Design Design Systems Figma Adobe Creative Suite Lead Generation

Product Designer

Digitalcook Middle East

Feb 2023 - Jan 2024 (11 months)

Designed and delivered end-to-end digital products across web platforms and mobile apps. Designed and implemented 3 new app features to improve engagement and retention, running user testing and analytics to optimize UX and supporting scalable design system rollouts.

Mobile App Design Web Design Feature Design Prototyping User Testing UX Analytics Design Systems

UI/UX Designer

Shop My Influence

Aug 2022 - Jan 2023 (5 months)

Improved app usability, resulting in a 25% increase in active users. Enhanced user journeys using wireframes, prototypes, and interactive flows, collaborating with developers and product managers to ensure smooth implementation.

Wireframing Prototyping User Journeys Interactive Flows User Centered Design Usability Testing Cross Functional Collaboration

UI/UX Designer

BKH-LAB

Feb 2022 - Jul 2022 (5 months)

Contributed to UI consistency and usability by designing responsive website and platform interfaces for client-specific goals. Managed multiple design tasks under tight deadlines and ensured alignment with development needs.

Usability Responsive Design Interface Design UX collaboration Visual Design

Graphic & UI/UX Designer

End2End Digitale

Sep 2020 - Jan 2022 (1 year 4 months)

Led branding, web design, and social media design projects from concept to delivery. Translated client needs into functional web and app designs, partnering with developers and marketers to align visual storytelling with business goals.

Branding UI UX Design Web Design Social Media Design Visual Storytelling Design Handoff