A psychology and English literature graduate turned content marketer, my expertise lies in creative writing, content editing, and social media marketing. I have handled content development in many different industries, including sports, psychology, F&B, entertainment, healthcare, and more. Short-form or long-form; content creation is where my head is at on any given day.
With my role as Communications Manager at Human Edge, I transformed intricate scientific research into simple, actionable recommendations delivered through the Mito App. I also developed in-app content, created marketing collateral, and crafted website and social media content for lead generation campaigns.
As a Senior Writer at Atom EI, I researched and wrote articles on psychology, self-care, and mental health. I also edited content, analyzed competing brands, and developed lessons for guided meditation. At Ascend Psychology, I served as the Head of Content, overseeing content development, researching and generating blogs and explainers, and creating social media content. As the Associate Manager - Content Management at Sportz Interactive, I led a team and developed social media strategies for Pro Kabaddi and Star Sports India. Finally, as the Head of Social Media at Denary Media, I managed social media marketing, branding, and content campaigns for clients from various industries.
