At African Leadership University, I grew monthly organic traffic from 12.9K to 71.6K visits and built its AI/LLM search optimization strategy. I also developed Salesforce attribution logic to improve lead-source accuracy and connect organic performance with enrollment outcomes.
Previously, I managed SEO and ASO across 12 markets at Wakanow, where I helped increase organic traffic and qualified leads by 20% and app visibility and user acquisition by 35%. Across roles in edtech, travel, commerce, and agency growth, I’ve worked on technical SEO, app store optimization, and multi-market organic growth.
