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@costanzatonini
Senior Art Director and Fashion Graphic Designer with extensive experience.
As a seasoned Fashion Graphic Designer and Senior Art Director, I have dedicated my career to the creative development of visual communication within the fashion industry. My journey began with a Master’s Degree in Fashion from Alma Mater Studiorum, where I honed my skills in fashion marketing, communication, and graphic design. Since then, I have successfully led various projects, from product development to web design, showcasing my ability to blend creativity with technical expertise.
Throughout my career, I have worked with notable companies such as Olalla.it and Free Srl, where I developed graphics for clothing lines, created e-commerce photography, and executed image editing and retouching. My role as a Digital Art Director at Axot allowed me to design and promote a literary community, further enhancing my skills in graphic template development and communication strategies. I am passionate about leveraging my artistic vision to create compelling visuals that resonate with audiences.
In addition to my design work, I have also contributed to the education sector as a teacher in Graphics and Web Design, sharing my knowledge and experience with aspiring designers. I am fluent in English and proficient in various graphic design software, including Adobe programs and WordPress, which enables me to deliver high-quality results in every project I undertake.
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Work history, roles, and key accomplishments
Olalla.it
Apr 2017 - Present (8 years 7 months)
Researched and developed new products, illustrating and creating portraits. Prepared executive layouts for printing and laser processing. Designed and developed web page and newsletter layouts, and created all traditional communication materials.
StudioTre Snc
Oct 2015 - Oct 2017 (2 years)
Created technical drawings for furniture and managed catalogue layout. Performed image and video editing. Contributed to the overall graphic design efforts.
Prati Srl
Feb 2016 - Feb 2017 (1 year)
Developed graphics and managed photography for advertising campaigns. Performed image editing and retouching. Developed the graphic line for traditional and web communication materials.
Free Srl | Shoeshine
Oct 2015 - Oct 2016 (1 year)
Developed graphics for apparel, including vector designs and illustrations. Managed e-commerce and ADV photography, along with image editing and retouching. Created web sites in Wordpress and developed graphic lines for traditional and web communication materials.
Punto Net Formazione | Cescot
May 2015 - Oct 2015 (5 months)
Taught at the Master's Degree Programme in Graphics and Web Design. Provided instruction and guidance to students. Developed curriculum and course materials.
Axot
Mar 2014 - Oct 2015 (1 year 7 months)
Designed, developed, and promoted the LOPcom literary community. Developed graphic templates, banners, and communication initiatives for advertising. Managed the layout and illustration of e-books.
Degrees, certifications, and relevant coursework
Master's Degree, Fashion
Grade: 110/110
Activities and societies: Thesis on Organization of Fashion Companies: Calzature di lusso Made in Italy: il caso Gianmarco Lorenzi
Studied Fashion Marketing, Journalism, Communications, Graphics, and Corporate Image. Gained knowledge in the organization of fashion companies, Made-in-Italy production, photography, and visual culture of fashion. Completed a thesis on the organization of fashion companies, focusing on Made-in-Italy luxury footwear.
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