Open to opportunities

Caroline Gulotta

@carolinegulotta

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Emerging media professional driving social performance and measurable audience engagement.

United States

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What I'm looking for

I’m looking for an early-career role where I can use social analytics to grow audience engagement, execute campaigns, and deliver measurable results—while collaborating with a team that values performance, creativity, and continuous optimization.

I’m an emerging media professional focused on driving performance through social analytics, audience engagement, and campaign execution. In my internship, I managed 7 Instagram accounts with 58,000+ followers and optimized content performance using Meta Business Suite.

I bring a data-informed, results-oriented approach: I planned multi-brand content calendars, tracked impressions and engagement, and analyzed performance data to identify trends that improved reach, frequency, and audience engagement. I also built creative assets with Canva to support campaign objectives.

Alongside that work, I strengthen client-facing impact through roles in sales and customer experience—using customer insights to deliver tailored recommendations, execute brand storytelling, and resolve issues in a solutions-oriented way. I also contribute through leadership and community involvement, coordinating ESG and humanitarian initiatives from planning through participant feedback.

Experience

Work history, roles, and key accomplishments

Volunteer Coordinator

Humanitarian Action Club

Jan 2022 - May 2024 (2 years 4 months)

Coordinated and promoted volunteer initiatives, increasing participation to 200+ attendees per event. Managed partnerships with local organizations and collected feedback to optimize future events and improve volunteer retention.

Volunteer coordination Event Promotion Partnership Management Feedback Collection Program Optimization Community Outreach Retention

ESG Club Executive Member

Environmental Social Governance (ESG) Club

Jan 2022 - May 2024 (2 years 4 months)

Coordinated educational ESG events on campus with alumni, adjunct professors, and sector specialists. Conducted research and collaborated with industry professionals and faculty to develop and execute initiatives that strengthened campus programming relevance.

Event Coordination Stakeholder Management Research Collaboration Program Development Partnerships

Marketing/Social Media Intern

203 Local

May 2023 - Aug 2023 (3 months)

Managed 7 Instagram accounts totaling 58,000+ followers, optimizing content performance using Meta Business Suite and tracking impressions and engagement. Planned multi-brand content calendars, analyzed performance trends to improve reach and audience engagement, and created campaign assets in Canva.

Social Media Management Meta Business Suite performance reporting Trend Analysis Canva Google Calendar

Education

Degrees, certifications, and relevant coursework

Fairfield University

Bachelor of Arts, Sociology

2025 -

Pursuing a Bachelor of Arts with a major in Sociology and a minor in Marketing. Coursework includes social and political data analysis, research design methods, marketing research, and digital marketing/brand management.