Bukky Tijani

Owns brand voice end to end, writing social campaigns, email newsletters and platform announcements. Built the platform content strategy from scratch and curated over 150 titles into the streaming catalogue within 6 months of launch.

Produced an original stage production from concept to opening night in four months, co-writing the script and owning creative direction, casting, venue and audience experience. Sold 65 tickets ahead of opening night by building and running the marketing strategy.

Grew cultural mobility programme applications from under 10 to 150+ in one month by rebuilding the communications strategy and producing targeted content. Secured mobility funding for participants across multiple cohorts by guiding 70+ students through competitive applications.

Increased online engagement by 25% by writing and producing post-fellowship content for the British Council official platforms. Expanded global cultural reach by 40% by facilitating visitor engagement, art interpretation sessions and cross-cultural dialogue at the British Pavilion.

Maintained 98% on-time cueing accuracy and 100% compliance with UK broadcast editorial standards across a live production run. Researched and pitched segment material that fed directly into script development for the live show.

Secured first-page Google rankings for Interswitch through SEO-led web copy. Produced 5 awareness campaigns for MTN recognised on Ads of the World, and led and mentored 5 junior copywriters.

Led and mentored a copy team of 3, establishing briefing standards and building a creative process manual. Grew SKY Girls from zero to over 1,000 followers in the first month of launch and won Silver and Bronze Pitcher Awards for Multichoice campaigns.

Increased Multichoice TV show viewership by 50% and GOtv decoder sales by 40% through campaign concepts. Developed campaign copy for Multichoice Africa and MTN Zambia, adapting one creative platform across two markets.

Grew Hero Lager sales by 50% within six months as lead writer on the Never Forget Your Identity campaign. Increased copywriting team productivity by 25% by coaching writers on brief interpretation.

Grade: Distinction

MA Media Production with Distinction, including coursework in brand storytelling, film and media production, documentary practice, and editorial research.

BSc Biochemistry degree from Covenant University.

Certification in Applied Skills for a Sustainable Media Industry from BAFTA Albert.

Certificate in Advertising from O2 Academy.