
Besan El-Kardoussy
@besanel-kardoussy
Freelance Content Creator shaping brand identities and campaigns, including work for The Field of Awakening.
What I'm looking for
As a Freelance Content Creator & Digital Marketeer, I’ve designed marketing content that increased new client engagement by at least 20% for “The Field of Awakening” school. I’ve also created brand identities and directed visual campaigns for businesses including “The Field of Awakening” and “Roaa Academy.”
At United Media Services, I developed editorial concepts, researched guests, and prepared scripts for Al Safira Aziza Show. My work spans TV, digital media, branding, and independent film, with a focus on storytelling that communicates ideas with clarity and purpose.
Experience
Work history, roles, and key accomplishments
· Designed marketing content that increased new client engagement by at least 20% for “The Field of Awakening” school.
· Executed digital campaigns promoting brand visibility for multiple brands, mainly educational platforms/centers.
· Built both marketing strategies & content strategies for social, video, and digital platforms.
· Designed and directed visual campaigns for a wide variety
I was part of the content producers team for Al Safira Aziza Show, in which I have:
- Developed editorial content and concepts aligned with the show's tone and audience.
- Researched and selected suitable guests, crafting interview questions and episode arcs.
- Prepared full scripts and briefing materials for hosts and guests for pre-recorded and live shows.
- Collaborated closely with production
· Led creative direction for digital campaigns.
· Developed innovative content for marketing initiatives.
· Developed content plans and content briefs for the creative team.
· Crafted a wide variety of content pieces for digital platforms including Websites, Facebook, Instagram & Youtube.
· Managed filmmaker relations and handled film screenings and event logistics during the event.
· Crafted e-mail templates for my guests for efficient communication before the event.
· Created excel sheets in which I documented all the data necessary for follow-up, reporting and team-work before and during the event.
Education
Degrees, certifications, and relevant coursework
The German University in Cairo
Bachelor of Applied Science - BASc, Media Design
2013 - 2018
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
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