Balbir Singh Kangda

I’m a creative professional with 7+ years of experience in Lyrics Writing, Music Composition, and Content writing. I blend literature, poetry, and linguistics into original work, and I use social media algorithm knowledge to turn ideas into measurable growth.

Over the last several years, I’ve written and composed more than 500+ songs and created storytelling pieces like poems, ghazals, and abstract poetry. I also bring strong performance capability as a vocalist, contributing to tracks and releases that connect with audiences.

As a Social Media Creative Head (currently part-time) for “Zenvedas,” a crystal healing & spiritual tools brand, I focus on content strategies that support consistent reach and engagement. I’ve previously worked as a Lyricist/Composer/Singer for & client projects, including work with music labels and private artists.

I also bring 4+ years of corporate experience as an Analysis Associate with Inventruos Knowlege Solution in Mumbai, where I handled medical claims clearance and one-on-one negotiations with US representatives. I’m proud that I managed 10 Million+ views across Instagram in a month, including a Hanuman Anthem that went viral on reels with 21,000 reels organically, plus 100,000+ streams on Spotify.